The Cube has almost finished its journey from adversity to achievement. The fifth episode in the campaign developed by brand experience design firm, Collins, for the ADC 98th Annual Awards Call for Entries has been released.
This episode was created by Los Angeles animator, Angela Stempel.
“Blazing past the atmosphere, the Cube soars into outer space, its molecules dance in the heat. Leaving planets and adventurers behind, it joins a colony of other cubes journeying deeper into space,” she explained.
“Act 5 was created through cel animation and a bit of after effects. I wanted to work with clean lines to create a warm-feeling video that translated for me that moment of breaching the atmosphere. It was a delight to work on this project and to have some creative freedom to play with the animation.”
View the whole of The Cub’s journey so far here:
Entries are being accepted for the ADC 98th Annual Awards until January 31, 2019. Submit your entries here.
Creative agency: Collins
Chief Creative Officer & Founder: Brian Collins
Design Director: Jules Tardy
Business Manager: Antonia Lazar
Animation: Angela Stempel
Sound Design: John Poon