AWARD Awards has opened for entries. This is its 40th year and new categories have been included this year to applaud work that betters the world by addressing issues of inequality. There is also a new Craft in Advertising category recognising craft in experiential advertising.
An early bird discount of 10% ends 5pm Monday October 29, with all entries closing on Friday November 30. Late entries will be accepted up until Monday December 10, though a late fee will apply.
This year’s creative campaign, Turn Hate Into Gold, was completed by last year’s AWARD Agency of the Year, Host/Havas, with Visual State, The Editors and Song Zu. It focuses on how all the frustrations, irritations and pains (big and small) that agencies face on a daily basis can be used as inspirational fuel to create something brilliant and, ultimately AWARD-winning.
AWARD Chair Mike Spirkovski commented, “ Over the years creative departments around the country (and the world) have had their ideas and themselves battered to death by a daily onslaught of challenges. At times it seems impossible to make great work, but somehow through all the agony, frustrations and hate, brilliant ideas prevail. This year’s Award Call for Entries campaign developed by Host/Havas is a great reflection of a day in the life of adland and what it takes to win at AWARD”.
AWARD will be celebrating its 40th anniversary with various celebrations to mark the occasion. These will be announced in 2019.
Entries from Australia, New Zealand and South East Asia are welcome if completed within the eligibility period of January 1 2018 to December 31 2018.
Find out everything you need to know to enter here.