Who's doing what in the world of commercial creativity.
Peru has the highest ultraviolet radiation in the world. It also has a rapidly growing rate of new cases of melanoma. With summer approaching, McCann Lima has created an awareness campaign for Liga Contra el Cáncer …
The Age Bridge Awards by Fifty Not Out and The Stable are about work that talks to those 50+. As over 90% of people who work in advertising are aged under 50 (don’t get us …
Laura Jordan Bambach is in the very unusual position of being an ad legend. Not because she doesn’t deserve the accolade but because firstly, the creative industries have very, very few female legends and secondly, …
This is good. This is very good. This is an agency not seeing old as feeble, unable or declining. Admittedly VMLY&R Auckland had a client with first-hand experience of, and a new attitude towards, old …
It’s a fact of life - we’re all getting older. Every day. It happens to everybody. And I can’t believe I’ll be 65 in May. Is that a problem? Not for me. The problem is that …
Burger King pulls some outrageous stunts, most at the expense of McDonald’s. This, Burger King’s Moldy Whopper by not one but three agencies - Ingo, David and Publicis - tops them all. The hero film …
There are many reasons why people would hate advertising. The first, as Nick Jamieson, executive creative director of Melbourne agency, Taboo, notes, is that “most ads are a little bit shit. The second is that …
Valentine’s Day is a day to wear your heart on your sleeve, reveal that your heart yearns for someone, and show your partner that they are closest to your heart. Ads make the most of …
When two teams of inventive creative people come together ad-magic happens. Even for a laundry detergent brand. Try not to be riveted to Ecover’s spot by Uncommon and The Glue Society from the get-go. Wait …
The history of political campaigns is a pretty boring story. Scary threats and big promises made by "authoritative" voices, each with a catchphrase cliché at the end. One party’s political campaigns stand out in this …
Wonderful ideas happen when you give great creative people a "frighteningly" open brief. Great creative minds move in amoeba-fashion; where they go to is fascinating. This is the first in a series of discussions with …
Divorced, Dating and Dentures is not the advertising idea you’d expect from a denture brand. That’s one of the reasons why GSK’s three-part dating series seems so wonderful. The other reason is that it IS …