When a mate is down, Aussies pitch in and help. When a mate is struggling with a decision, Aussies tell it like it is. Most of all, Aussies have an awesome sense of humour. So Australian …
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Who's doing what in the world of commercial creativity.
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The Stable at AdFest: Laura GeaGea, MD, Sweetshop China, Asia & MENA, “Things just get done at a faster speed up here.”
March 27, 2019
Laura Geagea and I planned to get together at AdFest. Planned several get-togethers in fact. They didn't happen. But Geagea's voice from AdFest mattered to The Stable. She's managing director and partner of Sweetshop China, …
If top creative people can't get excited by top work, then the industry is doomed. "I wish I'd done that," should mature to become "I'm going to do something better." And that's how even better …
The Brexit fiasco is proving to be good for one business. Paddy Power has been running a book on it for a very long time. As the deadline approaches, but the certainty of it happening …
A very different insurance campaign from Ireland shows the power of an idea that comes from left of field. It’s by ad agency, In the Company of Huskies. It’s called We Cover Courage, and it’s …
The Stable at AdFest. Let’s talk about age
March 22, 2019
Advertising is ageist. It doesn’t matter how many times you tell yourself, or me, or others that it isn’t, that’s simply not true. It’s hiring across the board says that it sees young talent as …
Enter the Andys
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The Sweet Shop
The Stable at AdFest: BEWARE THE CREATIVE EGO
March 22, 2019
By Emir Shafri, Malaysian executive creative director and eCommerce Lotus & Media Lotus Jury Member, AdFest. What is it that holds us back from creating great work? Is it risk-averse clients? Management that’s more interested in …
This was Iggy Rodriguez’ first trip to AdFest. He was judging Outdoor Lotus and Press Lotus – loved the return to trad press he saw, was surprised by the return to trad he saw in …
The Stable at AdFest: Tahaab Rais, FP7 McCann. “Creativity is the only way to survive.”
March 22, 2019
Tahaab Rais is Regional Head - Strategy, Effectiveness & Intelligence at FP7/McCann MENAT. He is also its creative director, and in the agency’s newest campaign for Babyshop, which launched this week, the hero film’s director. …
D&AD at ADFEST: How to stimulate excellence
March 22, 2019
D&AD and ADFEST understand each other. This year, D&AD has sent its director, Paul Drake (pictured above), to run a workshop, Stimulation Not Replication. In May, Jimmy Lam will expose D&AD’s delegates to the importance …
The Stable at AdFest: Barbara Humphries, The Monkeys: “Be a person first, and a creative second”
March 22, 2019
Barbara Humphries brought her background in design and illustration to the jury panel for Print Craft and Design at AdFest. She also brought her experience at W+K London plus a history of winning awards - …
The Stable at AdFest: Nylon EP, Karla Henwood. “Measuring your work and the work you wish you’d done”
March 22, 2019
Creative Producer of the Year 2018 is well-earned acclaim for Karla Henwood. The Executive Producer of Nylon Studios has been a producer and an industry mentor for more than twenty years, eleven of them at …