Who's doing what in the world of commercial creativity.
L’Oréal Paris has joined hands with NEIWAI (内外)a leading Chinese lingerie and loungewear lifestyle brand to create its new campaign. A giant foreign company collaborating with a local Chinese brand is a first and quite a feat for the …
Whether people are loving it or laughing at it, The Eurovision Song Contest final captures the world’s attention with its unbridled flamboyance. Dude Milano seized the opportunity for Eurovision’s sponsor, Costa, to use the mood of …
Australia has been talking about a First Nations voice in Parliament for a long time. Action has been very slow. The Uluru Statement from the Heart has launched History is Calling, a referendum education campaign …
Gwyneth Paltrow knows how to attract attention to Goop. She is the master of sensationalism – perhaps unwittingly, perhaps not. Either way, the company passed the US$250m mark in 2020 and is still growing. Now Goop …
Despite New South Wales’ freakishly wet summer this year, Australia is the world’s driest continent*. Its average rainfall is around 470mm p.a. Half the country receives less than 300mm. Melburnians are being encouraged to take a …
OOH has become one of the few places where people are not glued to their screens. (Albeit some people are able to negotiate the footpath while watching Netflix.) As people get out and about again, …
The term, Lollar, was coined by Harvard economic fellow Dan Azzi following the severe economic crisis that hit Lebanon. The symbol of this new currency is lol. The new currency is an urgent statement against a corrupted …
The letter Z has become a symbol to support Putin’s Ukraine invasion. It was originally seen on Russian military vehicles and personnel and has since become a common pro-war symbol used also by the civilians, …
Have a break, have a KitKat entered the vernacular in many countries a long time ago. KitKat has been giving people a break from all kinds of routine, pressure and stress for as long as …
Loneliness can strike anyone. Anywhere. Even in London. London is the loneliest city in the UK according to research commissioned by the Greater London Authority. But no matter where, or when, or who loneliness strikes, …
Anxiety has soared in Croatia in the last three years. The country was struck by earthquakes and it ranked 8th in the world in Covid-19 deaths per capita. Furthermore, the recent conflict in Ukraine felt …
Neale Daniher has MND. He was diagnosed in 2013 and has been the voice of FightMND ever since. Now he can’t speak. But Clemenger BBDO Melbourne found a group of people who can speak for …