Jacob Gjelstrup Björdal and Jim Nilsson have joined Clemenger BBDO Melbourne as senior creatives from McCann London. They were ranked among the top-ten creatives in the world in both 2016 and 2018 and have created famous global campaigns for Xbox including Survival Billboard, The Fanchise Model, and Visit Xbox.
Between them, they have won more than 200 awards, including McCann London’s first-ever Cannes Grand Prix and nine Gold Lions in categories ranging from outdoor to effectiveness. Their work has been exhibited in art galleries and featured in advertising textbooks. Most recently, the pair were featured in the 2019 Clio Creators list of creatives making the most interesting work in the world.
Stephen de Wolf, chief creative officer, Clemenger BBDO, stated “Every time I’d look at Jacob and Jim’s work it made me wish I’d had some of those ideas, and that’s exactly why we’re thrilled to have them join the team here at Clemenger BBDO Melbourne. They understand culture and importantly, they understand how to help brands leverage it creating unique ideas engaging audiences in new and unexpected ways.
“They’ve not just created world-class work, they also want to inspire the next generation of creatives by lecturing at ad schools and running internship programs. I’m looking forward to working with Jacob and Jim as they bring their creative leadership, global knowledge and unique thinking to Australia.”
Björdal and Nilsson commented, “We’ve been admiring Clemenger BBDO’s work ever since we got into advertising. We couldn’t be more excited about joining the agency and working together with the super-talented people here.”
Last month Clemenger lured Dal Evans de Almeida and Michael Hughes, from AMVBBDO London.