The winners of the 6th edition of the Annual Creativepool Awards, from 18 countries and 4 continents, were applauded on Thursday May 10 in London.
In its first year entering the awards programme, every one of Colenso BBDO’s 7 entries became a winner. Colenso took home 4 golds, 2 silvers and 1 bronze. The agency’s Pedigree SelfieSTIX, Pedigree Child Replacement Programme, DB Export Beer Bottle Sand and Spark Little Can Be Huge – Celebrate Every Family added to their recent One Show, Webby’s and APAC Effies wins.
Levi Slavin, chief creative officer at Colenso BBDO, commented, “We were just starting our day when the email came through saying that we’d won. It was very humbling. A massive thank you to the people behind the work, the people that voted and judged, and to Creative Pool for such an astounding platform. I have to say, it’s not easy to celebrate with cups of tea, but we did our best.”
- Pedigree Selfie STIX won Gold in Application and Silver in Digital
- Pedigree The Child Replacement Programme won Gold in Effectiveness and Gold in Integrated
- DB Export Beer Bottle Sand won Gold in Experiential and Silver in OOH
- Spark, Little Can Be Huge – Celebrate Every Family won Bronze in Advertising TV
Find all of the show’s winners can be found here.