Miami Ad School’s spring classes, about gaining the tools for next gen advertising, are about to start. So it’s time to wonder if you should join its summer school, which starts early next year. Application are now open.
Spring semester classes are:
Social Media: Mathieu Abet, social media director at The Monkeys.
The use of social media for brand building and communication. Abet spent the past 7 years specialising in all aspect of social media, from strategy development and ideation to overseeing monitoring and analysis. Abet’s work has been recognised at Cannes, Clios, Effies and Facebook Studio Awards.
Interactive Concepting: Craig Bailey, creative director at Rapp.
Learning to develop interactive ideas, create designs and copy for interactive campaigns, pitch projects to clients, master viral strategies and create finished interactive campaigns. Bailey is an integrated creative director working through-the-line with digital at its core. He has won awards at Cannes, D&AD, One Show, Webbys, B&T, AdNews, AIMIA, HOTSHOP, AWARD, APMA and Caples.
Nox is a game app to play at parties. But these games all have one thing in common — they’re all played in the dark: Lights out, save energy and have fun. This game app by Miami Ad school students: Carolina Perez-Siam, Kathryn Kvas, Smriti Tandon & Vignesh Seshadrim won a D&AD 2014 Award.
Digital Image: Geoff Goddard, senior art director at The White Agency.
An introduction to digital image processing and manipulation. Goddard’s awards include IAB MIXX Award New York Gold, IAB Awards Australia Gold and Best in Show, ADMA Bronze Digital Direct and ADMA Silver Effectiveness.
Motion Graphics: Mike Tosetto, motion director at Interbrand Australia.
How to use animation production tools and create digital special effects. Tosetto’s specialties are 2D and 3D motion design as well as video editing. His work has been recognised at D&AD, Cannes and AGDA. He has also had animations featured on Motionographer and Vimeo.
Ideas without borders: Simon Veksner, creative partner at DDB.
How to conceive ideas that can be communicated across the mediasphere and across ethnic, social and economic landscapes. Veksner has won 5 Cannes Lions, including 1 Grand Prix and 2 Gold Lions and 2 D&AD pencils.
Copywriting: Sydney copywriting students will join their US class-mates for the class, Wordsmithing. It will be taught live out of the San Francisco Miami Ad School. Teacher, Corey Rosenberg, is a digital copywriter specialising in writing websites and marketing content for B2B tech giants, including: Google, FuzeBox, DocuSign, Lenovo, LinkedIn, and Demandbase.