Agency PR guru, Katy Denis, has rebranded her business. It is now called Extollo and it has been reconfigured to better raise the profiles of leading agencies, media owners, industry bodies and their key leaders.
Extollo’s first job was to launch executive leadership profile package, Clarus. Clarus is specifically for agency leaders and brand managers client-side, designed to run separately to, or complement, company-focused PR efforts, in line with key business objectives.
It was developed after identifying a gap in the market for investment in profiling leaders, both within agencies and client-side. Clarus will enable the business to meet an increasing demand for building the personal brands of business leaders as the public face of their organisations – CEOs, CMOs, MDs, ECDs and more.
Katy Denis, founder and CEO, Extollo, commented, “Earlier this year, my dear Dad passed away, and being a Latin scholar it felt right to honour him with my rebranded business name, Extollo and new profile offering Clarus. Having lived to 98.5 years old, my Dad was also one of the first men in Australia to take paternity leave to look after me as a baby and he has had a big impact on my life from a very early age.”
Denis has a successful track record spanning twenty years, working with leading agencies such as Leo Burnett, GPJ, Clemenger BBDO Sydney, Publicis Sapient, VERSA, VMLY&R, Quiip and AFFINITY. She has also worked on building the public profiles of many industry leaders, including Todd Sampson, Melinda Geertz, Josh Grace, Kath Blackham, Pete Bosilkovski and Caleb Bush.
She stated, “Strong leadership is the hallmark of a strong agency or brand, and a visible public profile is important not only to an individual’s success and reputation, but to that of their business.”
Pete Bosilkovski, chief executive officer, Clemenger BBDO Sydney, noted, “There’s no one better than Katy. Over the 8+ years that we’ve worked together, Katy has been an incredible consultant, advisor and partner. Katy and her team are very committed and passionate about understanding company goals in the pursuit of raising business and individual profiles within the industry.”
Kath Blackham, chief executive officer, VERSA, added, “Katy and her team’s work on my personal brand and VERSA’s profile building has been phenomenal. The results we are seeing have well exceeded our expectations and I’m thrilled to have Katy leading our PR efforts.”
Caleb Bush, managing director and senior vice president, GPJ ANZ and managing director of Project ANZ, stated, “Katy is a fantastic PR operator who is devising and delivering communications strategies that are generating excellent results. Over our 3 years working together, Katy and her team have demonstrated that they are clearly committed to going above and beyond to raise the profile of our leadership team and business. I consider Katy’s team an invaluable extension of our team.”
To find out more about making you and your business famous, contact Katy and her team here.