The One Club for Creativity One Show has expanded. Health, Wellness & Pharmaceutical will become a separate and distinct discipline for The One Show 2018.
The addition is a reflection of the unique demands of the health, wellness and pharmaceutical sectors. Categories include Over-the-Counter, Dietary Supplements/Nutraceuticals, OTC Products & Equipment, Prescription/Pharmaceuticals, Health Services, Awareness/Advocacy/Education/Fundraising and Business-to-Business.
Entries will be judged by a dedicated jury, to be announced shortly. It will consist of top creative professionals who specialise in the field where work often needs to pass both creative and regulatory muster. Winners will be announced and awarded at The One Show awards in May 2018.
“We work very closely with the creative leaders on our board of directors to constantly refine The One Show structure and processes,” stated Kevin Swanepoel, chief executive officer, The One Club for Creativity.
“Health, wellness and pharma continue to be fast-growing segments with their own unique regulatory challenges, and the work deserves to be judged by a separate, dedicated jury of advertising experts who specialise in those areas.”
Entries to The One Show can be submitted here.
The One Show judging takes place in March 2018, with finalists announced in April in lead up to The One Show awards ceremonies on May 9 and 11, 2018 during Creative Week in New York.