It’s time to have your work awarded by a Shark. The Advertising, Design, Short Film and Music Video awards may be entered here, with the deadline of September 2.
The festival has added new categories for this awards season:
Design has been expanded to reward design craft and prominent design writer and consultant, Lynda Relph-Knight, will oversee the category.
The new Immersive category recognises the importance of innovative technology within the creative landscape. It will award emerging and innovative tech ideas in AR, VR and experiential campaigns.
Animation has its own category for the first time, applauding the craft of direction, specifically animation, design, character design and animation VFX.
The jury so far is made up of international cast of the top creative minds from Uncommon, Droga5, McCann, Grey, Serviceplan, Smuggler, We Are Pi, MPC, RiffRaff, The Chase, Rothco, MassiveMusic, ZuluAlpaKilo, BETC, Javelin, Great Guns and ThomasThomas from Dublin, New York, London, Munich, Amsterdam, Paris, Toronto.
- Entries finalised before June 17 will get 25% concession.
- Festival passes purchased before June 30 are discounted at 15%.
- Find early-bird festival and accommodation offers are here.
- Enter here
There are also changes to the Festival format, which is held in the picturesque town of Kinsale. This year, there will be four individual days for Short Films, Design, Music Videos and Advertising. The festival speaking programme is to be announced soon.
Festival Director, Aisling White, commented, “We’re all aware that this world of advertising and brand communications has become multi-faceted, with brands trying to engage with their audiences on a variety of platforms and channels. That coupled with the increasing importance of craft, is why we’ve worked hard to make sure the new categories at the Shark Awards this year reflects that.”
Jury president, Mark Denton, will ensure the usual high standard is maintained throughout the judging process.