When it comes to creative ingenuity in digital, Russian creative agency, Voskhod, stands on the top tier. The agency demonstrated the insidious power of propaganda for news channel, TV Rain, by building two identical twin A.I. bots from scratch – feeding one propaganda and the other TV Rain news.
Now it has applied its cleverness into digital design, reshaping the traditional book make-up so that it fits into modern digital environment, and turned out to be a completely new experience.
The new website is for innovative Russian choreographer, Slava Samodurov, matching his own point of difference exactly. Samodurov is reimagining classical ballet into a 21st century form of ballet dance.
Watch the case study film:
Creative director: Andey Gubaydullin
Creative digital director: Dmitry Maslakov
Digital art director: Anna Maslyakova
Tech lead: Vasily Tsykin
Web developer: Evgeniy Zhurkin
Digital designer: Lilia Zagidullina
Music: Kirill Plotnikov
Photographer and operator: Aleksey Udartsev