Who's doing what in the world of commercial creativity.
If you were asked to draw ketchup, what would it look like? Most people across five continents drew the Heinz ketchup bottle. That says market leader in bold (without the cliché), doesn’t it? The idea came …
Is the world going to end? Probably. Will we cause it ourselves? It seems likely. Creative agency, Niiiiice Worldwide, is concerned about the speed at which the end of the world is approaching. It also knows …
Alcohol advertising clichés are humorous. So is the process of making advertising. Circus, MediaMonks and The Maestros’ director, Rodrigo Valdés, have combined these two eccentricities of popular culture into one satirical commercial for Ojo de Tigre …
Cannes Lions has completed its jury president line-up for the awards in June. Bozoma Saint John, Merlee Jayme and Geoff Northcott complete the full line-up, joining the jury presidents initially appointed for the 2020 awards. …
You’re about to see the latest Hollywood blockbuster on “the world’s most beautiful cinema” screen at the Westpac Open Air theatre. But first, you’re treated to one of these big screen delights: https://youtu.be/oEXO8p3Q-lA You’re going to remember …
No more Snoop Dogg and no more Did Somebody Say mnemonic, but even more craziness. McCann London has begun a new platform for Just Eat, We Got it, positioning the delivery service as the be …
The Monkeys co-founder & group chief creative officer, Justin Drape, is leaving the agency he began in 2006 with Mark Green and Scott Nowell. Since its beginning as the Three Drunk Monkeys 15 years ago, Drape …
Some children don’t eat enough vegetables – a relentless source of frustration for their parents. HAK, one of the largest vegetable brands in Northern Europe, is on a mission to solve the problem with an …
The world is full of shock tactic safe driving commercials. Ads that tried and tried, and yet people still take risks. DDB Paris’ new campaign for French Road Safety has taken an entirely different approach. It …
Wunderman Thompson has launched its annual Future 100 report, its analysis of the trends shaping the coming 12 months. The report is developed by Wunderman Thompson Intelligence, the agency’s futures think tank and innovation unit.The wide-ranging trends look at creative …
Belgium has strict drink driving laws. It also has one of the highest level of offenders. 1 out of 5 road accidents in Belgium is due to alcohol and In 2019 there were 4,106 accidents …
After the many months in quarantine, Ecuadorian soccer returned - but without fans. Fans were prohibited from entering stadiums. But Cerveza Pilsener, the best-selling beer in Ecuador, and the official brand of the Ecuadorian soccer …