NoA Åkestam Holst’s creative ingenuity has made a bag campaign fascinating. The campaign for IKEA’s FRAKTA bag presents scenes from life – viewed from the bottom of the bag. FRAKTA Point Of You underlines the bag’s …
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adidas goes all out to stand above the crowd of FIFA World Cup advertising the with "the greatest football story ever told, Backyard Legends. The five-minute film, created by new agency, Lola USA, directed by …
Mums struggling with their strollers on subway steps is an all-too-common sight these days in New York, especially since over 300 New York stations still lack elevators. This Mother’s Day, Mother New York is tackling a …
Bin chickens (aka, ibises) are the bane of life in Australia. They’re food thieves. And they hang around dumped rubbish. A recent council study from them has shown that wherever bin chickens go, dumped rubbish …
Into Creative and My Organic Earth invoke the gods to solve organic farmers’ rat problem
May 6, 2026
There are more than seven billion rats in the world, and nearly one-third of them live in India. Each year, they destroy up to 26 million tons of food grain, costing the nation nearly five …
Lorcan Finnegan has a rare talent for taking recognisable human truths and pushing them somewhere unexpected. His work lives in that sweet spot between sharp concept and real emotion. Strange, funny, uncomfortable, moving and often …
Toby Morris adds to COUSIN’s growing roster of directors with culture & craft at their core
May 4, 2026
Nick Simkins’ mission to build a roster of bold, distinctive storytellers for his new production company, COUSIN, is off to a dynamic 2026 start. The company, that launched in October last year, signed Kyra Bartley …
Music and alcohol have been besties for a long time. Australian indie, Kerfuffle, and Woodstock Bourbon & Cola have turned that into a music star launch. A launch that also picks up on the current …
Rob Morrison: The large danger in small samples
May 1, 2026
I recently had a client commit the cardinal sin when reviewing work. No, they didn’t try to Frankenstein two ideas together. Nope, they didn’t turn the punchy 4-word headline into a 15-word paragraph. And no, …
EXIT has added the emotion, passion and honesty of director Olivia Altavilla’s work. Altavilla is an observer of life, injecting small moments others miss, drawing audiences into her stories with characters that feel real, and …
Photoplay Director, Warwick Thornton joins Baz Luhrmann & George Miller with a Chauvel Award
April 28, 2026
Warwick Thornton’s time away from the realm of commercials directing has come to an end. His recent film, Wolfram, had its world premiere on the closing night of the Adelaide Film Festival on October 26 2025 and …
Clemenger BBDO & Made by Dyslexia make a film that hijacks What is Dyslexia? searches
April 25, 2026
Millions of children and their parents each year turn to search when they discover their dyslexia. But the search, “What is dyslexia?”, they’re told that it’s a “disability” or a “lifelong learning disorder”. It ignores …