IKEA is launching in Aotearoa New Zealand with a localised campaign, IKEA, Everywhere, by Havas Host, that welcomes Kiwis into the world of the famous Swedish retailer. With just a few days into opening, the Havas …
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Creative agency, Tightknit Studio, has developed a new service model with social impact brand, Thankyou, beginning with its personal care business. Under the partnership Tightknit acts as both the agency and marketing department for the company, …
Saatchi & Saatchi and Conill: Toyota fills the US with relatable, chaotic Christmas joy
December 6, 2025
When was the last time a car commercial made you laugh? Saatchi & Saatchi-USA’s has given Toyota a Christmas story filled with relatable humour - the challenge of getting that perfect holiday gift for a …
The Gate has used human creativity – and then AI - to make the annual marketing predictions obsession fun. The London agency has launched the Chief Marketing Oracle a witty, AI-powered ancient Greek sage. The fortune …
When BBDO Bangkok and its production unit, Flare Bangkok, made an experimental music video for the comeback of Thai R&B duo, BOYdPOD, (Boyd Kosiyabong and Thanachai "Pod" Ujjin), they could not have imagined the impact …
The Newtons Laboratory & Piraeus Visa Cards: What if Santa was eliminated from Christmas?
December 5, 2025
The most unexpcted Christmas story of the year has to be this one by The Newtons Laboratory. Here is the plot: Santa Claus was injured playing basketball, and now Christmas is on the line. Who would have thought …
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AME Awards 2025
Even the “real Christmas” commercials skim over the family tensions that Christmas can exacerbate.Brazilian cosmetics company, AlmpaBBDO and O Boticário have confronted them, head on. Their five-minute Christmas film is a story about a young …
Fantástica: TOP revitalises laundry detergents with the first brand made specially for jeans
December 5, 2025
The laundry detergent market in Colombia is a challenge for brands, with brands old and new playing into inflationary pressures by offering discounts making them up to 600% cheaper than traditional brands and eroding any …
Biborg & Ubisoft: Which Anno 117: Pax Romana player are you?
December 5, 2025
Ubisoft has launched Anno 117: Pax Romana, the eighth title in its city-building and strategy franchise developed by Ubisoft Mainz. Agency, Biborg, has given it the trailer worthy of one of the world’s famous games – a …
adam&eveDDB: Columbia Sportswear CEO challenges Flat Earthers to find the edge of Earth
December 4, 2025
How could you not love a campaign that challenges flat Earthers to adventure outdoors and “prove it” by finding the edge of Earth? The campaign is by adam&eveDDB. The client is Columbia Sportswear. And the …
It’s good to listen. Droga5 Sydney has been listening to Aussies asking over and over, “Why do they call it -196?” The question has puzzled plenty of Aussies ever since this cult classic from Japan hit …
Michel Gondry gives Chanel a new kind of edgy
December 4, 2025
Michel Gondry has taken Chanel on a new adventure, a love story that is as much about New York as it is about its protagonists (brand ambassador, Margaret Qualley, and A$AP Rocky) or fashion. The short …