DDB NZ’s “insultingly simple, yet ludicrously difficult” promotion makes HBO’s Silicon Valley soar

Would you enter a competition in which you had to write a 395 character url, dictated in a radio ad – perfectly? To win a coffee mug? Of the hundreds of HBO Silicon Valley fans and die-hard nerds who entered, … Continue reading DDB NZ’s “insultingly simple, yet ludicrously difficult” promotion makes HBO’s Silicon Valley soar