BMF: Westpac turns its W logo into an offer of tangible help

You plus Westpac. Or Double You. Westpac has turned its big red W logo into a crusader for the help that Aussies need with life. The new campaign, Double You, presents the idea that Westpac’s help is tangible, led by … Continue reading BMF: Westpac turns its W logo into an offer of tangible help