Early in November, the Gunn Report asked admen and -women to vote for the 20 best commercials of the 21st century – so far. 1754 selected their top 10 commercials from the Gunn Report’s 30 candidates.
Del Campo Nazca Saatchi & Saatchi’s Dads in Briefs for BGH is the no.1 commercial. Wieden + Kennedy agencies have 5 of the 20 best between them. BETC Paris and Fallon London both have 2.
McCann Melbourne’s Dumb Ways to Die is no.13. The full list is:
- BGH Dads in Briefs: Del Campo Nazca Saatchi & Saatchi. 2012
2. Budweiser-Whassup / True-2000: DDB Worldwide Chicago. 2006
3. Cadbury’s Dairy Milk-Gorilla: Fallon London. 2008
4. Canal+ Closet: BETC Paris. 2010
5. Canal+ The Bear: BETC Paris. 2011
6. Chipotle-Back to the Start: Creative Artists Agency. 2012
7. Dove Self Esteem Fund-Evolution: Ogilvy. 2007
8. Guinness-Noitulove: AMV BBDO. 2006
9. Happy Dent Teeth Whitening Gum-Happy Dent Palace: McCann Erickson India. 2007
10. Honda Accord-Cog: Wieden + Kennedy UK. 2003
11. Honda Diesel-Grrr: Wieden + Kennedy UK. 2006
12. John West Salmon-Bear: Leo Burnett London. 2001
13. Metro Trains-Dumb Ways to Die: McCann Melbourne. 2013
14. Nike-Tag: Wieden+Kennedy Portland. 2002
15. Nike-Write The Future: Wieden + Kennedy UK and Wieden + Kennedy A,sterdam. 2010
16. Old Spice-The Man your Man Could Smell Like: Wieden + Kennedy Portland. 2010
17. Peugeot 206-The Sculptor: Euro RSCG Milan. 2002
18. Sony Bravia LCD TV-Balls: Fallon London. 2006
19. Volkswagen Golf DSG-Kids On Steps: DDB Berlin. 2005
20. Volvo Trucks-The Epic Split: Forsman + Bodenfors. 2014
