Who's doing what in the world of commercial creativity.
Goodbye animation, the old way of Bankwest banking and the proposition, Bankwest Bank Less. Hello new banking experience, new creative agency and new brand platform, Just Enough Bank. After reimagining its entire banking experience, Bankwest appointed …
When you take away the logos, and everything else around the product shot, all there is to look at is the product. And when that product is food, you can do some very powerful suggesting. …
Zero. That’s the price to buy a garment discarded by major brands in the Atacama Desert (Chile). The Atacama RE-commerce project allows pieces from renowned brands, some never worn and in excellent condition, to get a …
Maybe it’s because of screens. Maybe it’s because of something everyday that science will discover in the future. Eyes are declining in Australia. It’s estimated that eye decline will soon impact half of Australians despite 90% …
“AI, aka Artificial Insanity. Aka, a perfect storm of chaos. Users are frustrated by limitations and errors. Artists are driven mad with fear. Companies are drunk on promises of profit. The media is thriving on …
Puma and adam&eveDDB have launched the brand’s biggest global campaign to date, and it’s built around the famous runners’ high. Humorously, the campaign film, Go Wild, directed by Love Song director, Elliott Power, is underscored …
In a world of continued economic uncertainty, not to mention the complexities of financial management, Special is helping Australia to understand what ANZ Plus is, and show how its powerful tools and features available to …
If every creative business could have a crystal ball, the future would not be one of those most intriguing topics in the industry. But they don’t and it is. TikTok has come to ADFEST with …
Join ANDYs LIVE to see top creative minds, led by Jury Chair Anselmo Ramos, review this year’s most groundbreaking work. Hear the jury’s insights on the ideas shaping the future of creativity. It’s live on …
Monks, S4 Capital’s data-powered digital agency) has produced a commercial for Puma using AI agents instead of humans. The high-quality 30-second spot was created in a fraction of the time required by traditional production methods. …
Reality is funnier than fiction, you just have to present it with flair. Uncommon Creative Studio US has lent its flair to The National Association of REALTORS, with a campaign starring two 30-second spots that …
Asset management isn’t sexy to most people. And in a world stuffed full of content vying for people’s attention, traditional advertising is not a likely contender for its success. Publicis Conseil and Prodigious looked for …