Who's doing what in the world of commercial creativity.
Johannesburg agency, Halo’s, campaign for grocery chain, Pick n Pay, doesn’t solve the global mystery of the Springbok’s immense size and power. It does better. It invites South Africans to eat like them. Pick n …
Who thought that Vanilla Ice could still have a place in pop culture twenty-six years later? Two years ago, Special & Export Ice did (see below) with an absurd call back service to remind people …
Love women soaps? Never mind, women do. And that’s the audience for Opill. This campaign isn't Sex & the City but catch attention and Opill will hold it. Opill is America’s first and only over-the-counter …
London got hot last week. Really, really hot. Brits started searching for new fans in droves. But quick thinking and wicked wit by Back Market creative director, Pierre Mottais, turned their minds to something else… …yes, …
Why drive a huge SUV? It had to be pointed out and Special has used its creative verve to make it stick. The campaign for Honda’s "perfectly city-sized SUV" the ZR-V, is a smart antidote …
Travel brand campaigns are usually all about the joy of either travel or cheaper costs. This one, by ARK for for loveholidays, is all about the joy of crisps. On Thursday, July 4, the agency …
600K Network by Rainbow Lobster, winner of both the Grand Prix for Good and the Dan Wieden Titanium Lion at Cannes Lions this year, exemplifies the creative collective’s belief that creativity can do more than …
An algorithm telling you what to watch? F#&K the Algorithm. Saatchi & Saatchi NZ, together with Publicis Production ANZ, are challenging the power of algorithms in a campaign for the 2026 Oscar-qualifying Doc Edge Festival, …
WHOOP, the performance monitoring brand, Whoop, has enlisted a powerful ally. Its new campaign created by indie agency, Flower Shop, features Cristiano Ronaldo, the first player to score in six World Cups. The campaign, In …
92% of people will silently disengage when brand believability is lost. That’s a blind spot that could drastically impact revenue. A blind spot because it’s being overlooked. Relying on negative comments is a red herring. …
The Epica Awards has launched a call for entries campaign featuring an “awards survival kit” for…other awards… …that highlights its distinctive journalists only jury. Everyone knows that if you’re on the jury of a major awards …
Cerebral Palsy Alliance has appointed Orphan as creative partner, and Stan has appointed Clemenger BBDO. Cerebral Palsy Alliance has chosen independent agency Orphan as its new creative partner for the global launch of a new evidence-based …