When I was an agency creative, my art director and I “won” the title, the Space Cadets. Not because we were vacuous. Because we weren’t. We were the only girls in the creative department. That …
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Who's doing what in the world of commercial creativity.
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Apple Marcom: 11 music videos in 4 days. How did Jungle do it?
August 21, 2026
Following a series of back-to-school videos for Mac by TBWA\Media Arts Lab with winning Gen Z understanding, Apple Creator Studio has teamed up with British electronic group, Jungle, to wow young hearts and minds in …
T&P & Toyota Hilux: When you’re the world’s toughest pickup you don’t boast, you warn
August 21, 2026
When your pickup is famous for surviving polar expeditions and Top Gear demolition tests, you don't need another ad boasting about how tough it is. The Toyota Hilux, Europe’s most indestructible pickup, has a sense of humour …
Uncommon New York: Spotify places users playlist names where they take on new meanings
August 21, 2026
Uncommon New York and Spotify are turning real users’ playlists into headlines. The OOH series, Playlist It, is running across NYC, Miami and Los Angeles, strategically placing the playlist headlines in places that give them …
Valerie Madon joins Fabulate as director of creative strategy
August 21, 2026
Valerie Madon left McCann Worldgroup Singapore in March after nearly three years as CCO. Now she has joined AI platform for creator marketing, Fabulate, as director of creative strategy for Southeast Asia, Japan, and South …
Life gets really complicated when bubs start arriving. Even a simple holiday is an exercise requiring organisational capabilities equal to a military operation. But that’s not what always happens. And DoorDash has stepped in as …
F5 Shanghai: China Mobile’s 10086 hotline rewrites Qixi Festival’s tragic romantic legend for today
August 20, 2026
The Chinese Qixi Festival symbolises reunion, telling the ancient romantic myth of two lovers, Niulang (the cowherd) and Zhinü (the weaver girl), who fell in love, married, and had two children before being separated across …
Hello & Audible: Jennifer Coolidge’s chaotic Bondi Beach supermarket shopping makes the news
August 20, 2026
A few weeks ago, Jennifer Coolidge was spotted doing supermarket shopping at Bondi Beach, and then wheeling the bright orange trolley along Campbell Parade. Coolidge’s signature vagueness (including tossing her items across the trolley and …
American comedian, Bert Kreischer, aka The Machine, is known for his wild adventures and never wearing never being seen with his chest covered. Mirimar and Mando deodorant removed the rest of his clothes, replaced it …
Howatson+Company CCO, Gavin Chimes, steps down
August 20, 2026
Gavin Chimes, chief creative officer and founding team member, of Howatson+Company is set to depart the agency after more than five years, taking a break from the industry before announcing his next move. Chimes joined Howatson+Company …
The self-promo of the decade, perhaps. Without question, compelling evidence of what AI can achieve with human creativity as its master. American Haiku has finished a short film begun sixteen years ago, powered by technologies …
Just when you thought that using AI to make a John Hurt horror film that was abandoned sixteen years ago was a brilliant accidental self-promo, New Zealand studio, Odd Global, trumps it with the Odd …