Who's doing what in the world of commercial creativity.
The contest for Cresta 2026 Of The Year honours has been one of the closest fought yet, with Oslo independent agency, Try, taking both of only two Grands Prix awarded. Here are the special awards: Network of …
When your masterbrand platform idea is Expect Different, you’ve already set a challenge for yourself. The usual spirit ad tropes just won’t cut it. Independent creative agency, Weave, was fine with that. And it also …
Unhinged is a new protein + caffeine bar built for people who don't separate their gym life from their grind life. That’s a distinctive positioning right there, in a world abounding with protein and caffeine …
TBWA\New Zealand’s campaign for The Sauce by ANZ conceals a key piece of information. The strategically redacted information, across out-of-home, digital and radio, demonstrates the competitive advantage that comes from exclusive access to business insights, …
adfest has unveiled a new logo designed by creative leader, Santosh Padhi, aka ‘Paddy’ and his agency, Into Creative, marking a new chapter for the festival as it prepares to celebrate 30 Years of Creative …
FKC has launched a game show. 30 Believers will face four escalating tests of chicken devotion. One walks away with £50,000 and the title of KFC’s Ultimate Believer. Here is the story. Over three years KFC …
Independent creative agency, Weave, has taken Four Pillars Gin into something different – Expect Different, to be precise. The new masterband platform taps into Australians’ desire to make everyday moments feel more premium and memorable, by …
Paulo Mariano is a Brazilian senior art director and creative lead. He works at independent Lisbon agency O Escritório. In 2026, he sat on the MAD STARS final jury in Busan, and gave the festival …
Pet brand, Bark’s, agency Tombras, and Liquid Death became buddies in madness a month ago, when they launched Ram Chop, the chaotic disruptor, and a line of toys to “keep dogs metal”. Now they’re strutting …
Tinygiant director, Serville Poblete, has won Best Canadian Feature at Toronto International Film Festival with Sunburn, with the judges describing the film as "vibrant, funny, and deeply human," and Poblete himself as a filmmaker with …
What follows a life-changing event? A sudden rush, a hint of uncertainty, and a trip to IKEA. The Newtons Laboratory has turned this fact of life into a heartfelt film for IKEA’s 25th anniversary in Greece, showing how We’re …
It’s Australia’s AFL and NRL finals fortnight, resurrecting one of fandom’s most enduring challenges. Every year, thousands of footy fans undertake the same perilous walk from the food outlet back to their seat, attempting to …