Who's doing what in the world of commercial creativity.
Gerety Awards began with a singular vision, to represent the voices, and the perspective, of women in the industry. That goal is still unique and significant. Its jury members are among the greatest thinkers in …
adidas is staking its claim as a fashion brand. Lionel Messi and wife, entrepreneur and philanthropist, Antonela Roccuzzo, are making sure the world understands that. The campaign by Mother Berlin promotes adidas’ new Essentials, a …
The campaign you didn’t expect from Nissan is a full-length documentary by agency, Dark Horses, exploring accessibility and inclusivity (or lack thereof) in sport. The documentary, Dare to Defy, launched on Prime Video on December …
You never roar alone. Now, there’s a statement waiting for its chance to jump into the vernacular. And its chance may have come now. The statement is by LePub Singapore for Tiger Beer, leading the …
Last year, Leo Burnett UK created Tui’s first every Christmas ad, Happy Holidays, an absurdly fun story about what Santa’s elves do after Christmas, set to Ricki Martin’s Livin’ La Vida Loca. Clue: The elves …
What will I wear - who hasn’t faced that dilemma? Now “owned” by Zalando after it was introduced during a brand refresh in September, the question moves into the festive season. Mother London addresses the …
Noah Marshall is a master of human connection – the joyful relationship between a grandma and her grandson, the struggles of teenage daughter and her newly blended family. He tells stories that are sensitive, empathetic …
Bondi (Bell’s, Surfer’s Paradise, Noosa, Byron) beach. Gym or bust. Parties aplenty. Macca’s run? Summer is the season of permissibility, and at the end of a tough year for most Australians, DDB Sydney and McDonald’s …
Andy Flemming is closing the door on 2024 with a farewell to 72andSunny, where he has been creative lead ANZ for more than three years. He wrote his goodbye letter on LinkedIn, stating, “All good things …
R/GA Singapore has created a special version of Jingle Bells. Special because the musical remix is scientifically crafted to pair perfectly with the rich, umami taste of Parmesan Truffle Chicken. The fun idea uses Sonic Seasoning, …
Chevrolet is building quite a heritage of holiday season commercials that tackle difficult subjects around family relationships. Its 2024 campaign by Anomaly is a five-minute short film, The Sanctuary, about family expectations, directed by Smuggler …
There is no experience better than being there. Planning is already underway to make COLLiDE at ADFEST 2025 its best ever. COLLiDE at ADFEST 2025, from Thursday 20 to Saturday 22 March 2025 at PEACH, Royal Cliff Hotels …