Who's doing what in the world of commercial creativity.
When Salla, a small town in the Finnish Lapland and the coldest town in the region, announced its bid to host the 2032 Summer Olympics in social media, people started talking. How could a very, …
The world’s attention is on Covid but a much older disease is still killing people. Malaria is the world’s oldest deadliest disease. It kills one child every two minutes. dentsu International formed a three-year pro …
CHE Proximity’s idea to take audiences behind-the-scenes at eBay for fun has been reaping rewards for the e-commerce company and the playful posties are back for the third year in a row. This time, things …
The first creatives have been chosen to judge the ADC 100th Annual Awards Fusion Pencil and Cube Awards, the advertising and design industry’s first global awards to recognise great work that best incorporates diversity, equity …
Apparently targeted ads are good. Because “good ideas deserve to be found”. It’s pretty clear that they’re good for Facebook; they make up 98% of its multi-billion dollar revenue stream. The 60-second commercial, which shows how …
Squeak E. Clean Studios Melbourne has expanded its capabilities again after a substantial business growth spurt, adding sound designer, Dee Gjedsted. Gjedsted arrives with an impressive history of experience in sound design, music production and …
The Covid year has been quietly fostering baking and decluttering renaissances. Yes, we’ve all been fantasising about the wide open spaces overseas we intend to visit when Covid is tamed but in the meantime we’ve …
Two things have come to the fore when choosing a super fund – the personal touch and environmental responsibility. These two assets are currently being presented in various ways in super advertising across Australia, but …
The Australian media, marketing and creative industry has launched a tea to help fight youth suicide. Each year, suicide is the leading cause of death amongst people aged 15-44[1] in Australia and almost half of all …
The 2021 Australian Effie Awards are open for entries, this year a challenge to demonstrate “resourcefulness, resilience and the power of great advertising in the teeth of the COVID pandemic”. Tony Hale, chief executive officer of …
Lockdown boredom has certainly been a boon for TikTok. There’s a new TikTok challenge amassing views at the moment, 2.3 million so far. And it may well be the maddest so far. It was created …
The in-flight safety video has moved away from humour and into a new era. Air France has created an armchair tour of its country – a poetic tourism promotion (or as Air France calls it, …