Turku Archipelago in Finland has opened applications for a job that has never existed before - the official smeller of the region. It has declared itself the best-smelling destination on Earth, and it intends to …
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Who's doing what in the world of commercial creativity.
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Sports sponsorship advertising can get lost in the ad crowd. There’s a lot of sameness. Not in this Egyptian campaign. Cairo agency, Mention, part of Influence Group, has used the power of everyday comedy to …
New entertainment company, ENTER, intends to make brands the great entertainers of our time
October 8, 2026
Chris Russell and Shea Bennett believe that brands are the great entertainers of our time. If that is optimistic, they’ve launched an entertainment company to make it true. Chris Russell, previously Sony Music, Universal and Octagon, …
VCCP: Sour Patch Kids wreak OOH mischief across the UK
October 8, 2026
Sour Patch Kids are Not As Sweet As They Look. In fact, they’re downright wicked. VCCP is underlining the appeal of the lollies, that look sweet and innocent but pack an unexpectedly sour punch, by …
Josh Liljenquist: Creators, consider this before you say yes
October 8, 2026
Josh Liljenquist is an impact storyteller, a digital producer and content creator with a philanthropic mission. In 2026, he named this Live to Love. He tells human-interest stories to achieve community support. Liljenquist’s work has …
Wildstone founder, Damian Cox, launches children’s cancer fundraiser following his own cancer diagnosis
October 8, 2026
Damian Cox, Global CEO and Founder of Wildstone, the world’s largest owner of outdoor media assets, has launched a £10,000 fundraising campaign for Children with Cancer UK after being diagnosed with testicular cancer. He is …
Innocean Australia: TOSSR launches a maggot adoption agency
October 7, 2026
Australian bin bag subscription startup, TOSSR, is the creator of stupidly strong bin bags. And a problem. Without split bin bags, bin juice and the sustenance of rotten rubbish, millions of maggots have been left …
Tinder puts the no-drama fun of games back into dating
October 7, 2026
Dating can feel like a big decision and taking the first step can feel intimidating. In Japan, Tinder is working to make it feel like just another night out, under the campaign line, Live a …
Kill Boring Dead: How about a one-hour agency career?
October 7, 2026
The agency of creative ideas that make you stop, look and listen has come up with another. And this time, “budding creatives and curious punters” are its target audience. Here is its story: Fancy a career …
Last month WPP began a move to keep production increasingly in-house, with the note that, “Our goal is to avoid traditional commercial triple bidding by proving the value of a centralised partnership by positioning WPP …
joga & Brevo: Right message, wrong place, wrong time – hilarious until it’s your target market
October 7, 2026
Getting a message that wasn’t meant for you, or that arrives at exactly the wrong moment is a nuisance when it happens to you. When it happens to someone else, it’s hilariously entertaining. French independent …
Director & creative, Tim Darmenov, & Levi’s Mexico: You’ve never seen a fashion film like this
October 7, 2026
Clothes help you shape your identity. This has always sat underneath the creative in fashion advertising. Director and creative, Tim Darmenov, has brought it to the fore in a visually unexpected film that allows Levi’s …