Sesame Street’s Count von Count (“The Count”) is using his counting to make the world safer. He fronts a public service campaign by Bully Pulpit International for Take9, the organisation launched by craigslist founder, Craig …
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Who's doing what in the world of commercial creativity.
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Marcel Agency: Sojasun trolls the Manosphere
June 2, 2026
Men’s rights activists are obsessed with protein. They talk about it constantly, they love consuming it in every possible form - a true protein frenzy. But strangely enough, they hate soy, even though it’s packed …
Ageism, ugh. It’s insidious and everywhere. It’s in derisive jokes, outdated stereotypes, assumptions of inability and, in Australia, blaming older generations for what’s wrong with the world today. Age is treated as a risk. Publicis Conseil …
AARON Signals 2026 Report: Everything you wanted to know about AI reshaping advertising
June 2, 2026
The AARON Awards has released AARON Signals 2026, a global report exploring the creative, operational and cultural shifts reshaping advertising and brand storytelling in the AI era. The report, developed from insights gathered through the …
The One Club for Creativity has launched the first Young Ones Get Out the Vote brief, a new free global challenge calling on undergraduate college students around the world to come up with campaigns to drive voter participation. The …
T&P: A life-sized sofa & fridge in toy packages show Brits that Argos is more than toys
June 1, 2026
Having a great reputation is awesome for a brand – unless it’s limited to part of what you do. Argos continues to remind the UK that there’s More to Argos Than Toys. And this time, …
DROOL Productions: A new chapter for a classic fragrance & a new approach for fragrance advertising
June 1, 2026
This campaign begins a new chapter for Moëhr, the historic fragrance house originally founded in 1881 at the Grand Hôtel de Monte-Carlo by perfumer Nestor Moëhr, being revived now by brothers, Vincent and Nicolas Poylo. The …
Why do Aussies drink beer when they don’t really feel like one, particularly in social settings? Because they’ve been told that beer and a chat is Aussie. Droga5 Sydney is calling BS on saying yes …
Kinnect & Flipkart: The unhinged sales promotion rap music video that will stop you scrolling
May 31, 2026
Flipkart’s flair for unignorable advertising has shown up again. This time in a campaign by agency, Kinnect, that conquers sales promotions blah with an unhinged, high-tempo rap music video for Flipkart’s GRWM GRWM Fashion Sale. …
Greenpeace has released many horror films, but none like this. Don’t Panic and Partizan director, Martin Stirling, have created a psychological horror film as a metaphor for Strategic Lawsuits Against Public Participation, aka SLAPP suits, …
A McDonald’s and Nike basketball shoe collab? Stranger things have happened in collab world, and McDonald’s has ties to basketball – all sport, in fact – created in real life. The Nike Book 2 McDonald’s is …
Global CCO, Javier Campopiano, to leave Omnicom
May 30, 2026
It has been a short spell for Javier Campopiano as global chief creative officer, global clients for Omnicom Advertising Group (OAG). He is stepping down from his role after six months, leaving at the end …