Indeed is making itself the champion of both job seekers and employers in its new global campaign, The World Can Work Better, by 72andSunny.
Five spots will air in the US (including one created specifically for the US Hispanic market) on TV and digital video, plus 30-second ads in the NBA finals. Country-specific spots will run in the UK, France and the Netherlands and from June 19, across EMEA.
The campaign encourages employers and job seekers in the campaign with its brand’s belief that work is one of the most important parts of our lives, where people can achieve the work they aspire to.
The commercials, directed by Ian Pons Jewell, feature relatable human scenarios that touch on what better work looks like for job seekers and employers today, from seeking and finding flexible work to using salary transparency to close the gender pay gap and measuring workplace wellbeing.
