Who's doing what in the world of commercial creativity.
The flesh being torn from the inside of a Halloween pumpkin evokes horror in a whole new way in the hands of TBWA\MCR. It becomes a ghastly metaphor for endometriosis. And the visual display won’t …
A sunbed and a pool umbrella make their way through exquisite gardens to the METT hotel in Singapore – and once inside they explore the place. Intrigued? That’s the idea. Forsman & Bodenfors Singapore has created …
Ghosts and ghouls are nothing for anyone with a baby or toddler. Their real terror is the diaper blow-put. DAVID New York and Huggies are bringing the horrors of baby blowouts to life this Halloween …
Zulu Alpha Kilo has produced another scorchingly funny parody of the advertising industry, this time having fun with its awards obsession. Some will go to any lengths to win and Z.A.K. holds up a mirror …
Where do you go to after all the Halloween shenanigans? In Costa Rica, KFC wants it to be its place. So Havas Costa Rica sent out reminders that the fast-food chain is embedded in the …
We may well look back on 2025 as the year of the indies. While holding companies and agency networks struggle with the demands of change, indies are not only emerging, but many are thriving. Most recently, …
Heineken’s mission to get people to socialise in real life continues. This time, its campaign by LePub New York is built around the not real life connection, the group chat. Heineken USA built a Group Chat …
Muddy water is a very strong symbol of the problem with news today. Reuters has claimed it in a campaign by Gravity Road. Pure News, Straight from the Source, that underlines the importance of independent, …
Maltesers new social campaign by T&P isn’t a frenetic display of noise or absurdity. It cuts through that noise. The campaign, running exclusively on Pinterest aims to re-establish the brand’s unique wit and charm as …
+61 and Bear Meets Eagle On Fire have created another attention-magnet campaign for Telstra’s Wherever We Go brand platform – this time a miniature world captured in stop-motion. Together Builds Better is a repositioning for Telstra’s …
VCCP has defied the usual bank advertising format to make the UK reappraise Barclay’s. The campaign’s gentle humour around the moment Stephen realised it was time to “leave the nest’ underlines Barclays as the bank …
A parody of the parody that is Halloween. Mekanism’s commercial for promotional products brand, Custom Ink, was also ideated, written, and produced entirely through Makanism’s AI Superstudio. The commercial, Undead Acres, turns the idea of Halloween on …