It’s the season for connecting and re-connecting with friends and family. Or missing them. Apple has chosen its timing perfectly for the launch of the commercial, Miss You, for iPhone 15 Plus
An electricity outlet sings a song of woe about his lost friend, the iPhone, while the iPhone keeps on working without the need to reconnect with its old pal. The commercial, directed by Division Global’s François Rousselet, highlights the long battery life of the iPhone 15 Plus – in a way that Gens Y and Z are likely to appreciate and all the other Gens are likely to remember.
The commercial’s song, Way too Long, is co-written and produced by Breyan Issac. The commercial’s message is that the iPhone 15 Plus has a Looooong battery life, and the video is running on broadcast in the US, online video, TikTok and YouTube Shorts.
