The INNOVA Lotus presentation is not to be missed. The INNOVA Lotus shortlist winners present their work live in front of ADFEST delegates and face a Q&A with juries of …
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Who's doing what in the world of commercial creativity.
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Blog Archives
Clemenger BBDO: Lee Kum Kee & celeb-chef, Declan Cleary, make Bondi Beach a foodie mecca
March 19, 2024
Bondi Beach became an food hub last weekend thanks to Shaper, the PR and social hub of Clemenger BBDO. Chinese sauce and condiment brand, Lee Kum Kee, took a food …
The question, “How much money do you make?” makes you uncomfortable, yes. Get ready to become even more uncomfortable. Watch what happens when these people are asked: https://vimeo.com/924548601 The campaign is mortierbrigade’s …
Arnold: PNC Bank wants America to know that it’s boring
March 19, 2024
Boring is why we go on holidays, try difficult skateboards stunts and eat service station sushi. It’s why start-ups and early retirements happen. But when it comes to a bank, …
The campaign, The Polite Tourist Bouncer by social media agency, Kubbco, began in October 2023, with a mockumentary-style film introducing Hugi, Icelandair’s ‘polite bouncer’. Hugi’s job was to ensure tourists did not …
Humour is unexpected in underwear advertising. Absurd humour even more so. Sour Bangkok has defied convention to launch Sabina’s new bra range, Sabina Braless, with the campaign, Make Your Breast …
Uncommon & British Airways: Journeys that shape futures
March 19, 2024
Uncommon Creative Studio has added to the prodigious number of assets in its A British Original platform for British Airways, this time a TVC directed by Emmy award winner, Miles …
MAD STARS has opened for registration to its annual Young Stars MAD Competition, the global marketing and advertising contest that aims to turn college students into M.A.D stars. The Young Stars …
Unlock winning ideas at ADFEST
March 18, 2024
What does it take to go from good to great? The answers to this question are the keys to progress in careers and success in business. D&AD will present the …
For many young Australians, a career in the Royal Australian Air Force can seem out of reach. The new campaign breaks down this misconception by presenting Air Force as the …
UltraSuperNew’s FoodBlocker supports Ramadan fasters
March 18, 2024
Fasting during the month of Ramadan is not easy. It can bring about a range of emotions, spiritual fulfilment, gratitude, and increased empathy for those less fortunate, but it can …
AAMI is done with AAMI Does. It is not, though, done with its engaging sense of humour. AAMI’s new platform by Ogilvy embraces the quirks and challenges of Australia, reinvigorating AAMI's long-standing …