There are just ten days left to enter this year’s Australian Effie Awards and LIA Awards. The deadline for submitting a late entry into the Effies is midnight, Thursday 15 June (AEST). The LIA initial deadline is Thursday, June 15 (GMT).
Effies Australia finalists will be announced on August 2.
Everything you need to know to enter is here.
Tony Hale, chief executive officer, ACA, stated, “The Effies celebrate great ideas that achieve results and the strategy that goes into creating them. If you have campaigns from the last year that prove effectiveness in strategic thinking, CX, social media, innovative marketing and more, enter them by 15 June and make sure you’re in the running to win an Effie – one of the most coveted awards in the industry.”
LIA allows any company or individual to enter work they have collaborated on and has no late fees ever.
Work submitted must initially be released, published and/or broadcast in a commercial environment with client approval from July 1 2022 through August 31 2023.
New categories this year are:
Creativity In Business-to-Business Recognises outstanding creativity in the advertising and promotions of products and services that are purchased by businesses for use in their operations. These awards honour world-class creative work in the business-to-business sector.
Holding Company of The Year: Points attained from winning entries within all competitions credited to the networks and companies within a holding company. Must have points from multiple companies.
