The Cannes Lions winners have been announced in Creative B2B, Creative Data, Direct, Social & Influencer, PR & Media. They are:
Creative B2B
Grand Prix: Wunderman Thompson, Minneapolis USA, Speaking in Color for Sherwin-Williams Coil Coatings
Gold Winners:
- FCB New York, A Song For Every CMO for Spotify Spotify Advertising Fcb New York Usa
- Happiness, An FCB Alliance, Brussels, Reduce The Ride for D’ieteren Husk
- L&C New York, Piñatex for Dole Sunshine Company + Ananas Anam
Creative Data
Grand Prix: DBD Mexico, Mexico City & DDB Mexico, Ciudad De México, Data Tienda for WeCapital
Gold winners:
- Ogilvy Mumbai, Shah Rukh Khan-My-Ad for Cadbury Celebrations
- Philipp Und Keuntje Hamburg, Hetzjaeger. Antifascist Algorithms for Laut Gegen Nazis E.V.
- Performance Art Toronto, The Black Elevation Map, for Black & Abroad
Direct
Grand Prix: Accenture Song New York & Coinbase San Francisco, Less Talk, More Bitcoin for Coinbase
Gold Winners:
- Leo Burnett Madrid, Invaluable Food for Madrid Fusión
- Ogilvy Mumbai, Shah Rukh Khan-My-Ad for Cadbury Celebrations
- DDB Chicago & DDB New York, Apologize The Rainbow (x2) for Skittles
- Impact BBDO Dubai, The Elections Edition for Annahar Newspaper
- FCB India & FCB Chicago, The Nominate Me Selfie for Political Shakti + The Times Of India Public Pressure Group
- Hjaltelin Stahl, Part Of Accenture Song Copenhagen, Ikea Danmark & Marketsquare Copenhagen, Cirkulär for Ikea
View all winners here.
PR
Grand Prix: BBDO Belgium with Walkie Talkie Gent, The Breakaway: The First Ecycling Team For Prisoners for Decathlon Sports Equipment
Gold Winners:
- Jung Von Matt Ag, Hamburg, The Bvg Hempticket – Come Home, Calm Down for Berliner Verkehrsbetriebe (Bvg) Aör
- Leo Burnett Chicago with Tusk Strategies New York & MSL Chicago, The Lost Class (X2), for Change The Ref Inc.
- Sevenone Adfactory Germany, #Flutwein – Our Worst Vintage AHR – A Wineregion Needs Help For Rebuilding E.V., for Wines From The Flooded Wineregion
- BETC Paris, Gender Swap for Women In Games
- Verizon New York, 9/12 – The Untold Story Of Reconnecting New York for Verizon
- Jung Von Matt Donau Vienna, Vienna Strips On Onlyfans for Vienna Tourist Board
Social & Influencer:
Grand Prix: Dentsu Creative Bengaluru, Dentsu Creative Mumbai & Dentsu Creative Gurgaon India, The Unfiltered History Tour for Vice Media (British Museum)
Gold Winners:
- Africa DDB São Paulo with Seiva Sao Paulo & Satelite Audio, The Foamy Haircut for Brahma Beer Ab InBev
- TBWA\Juice China & TBWA\Bolt Shanghai with Real Good Studio New York & Filmate Productions Shanghai, BMW: Nothing but Sheer Joy for BMW
- FCB Delhi, Kinnect Mumbai & FCB Chicago with Kinnect Mumbai & FCB India Delhi, Chatpat Sos Children’s Villages
- Ogilvy São Paulo & Magazine Luiza São Paulo with Oak Filmes Ribeirão Preto, Comando S Audio São Paulo, Alok Production Sao Paulo, Sentimental Filme São Paulo & Vogue Sao Paulo, Lu From Magalu for Magazine Luiza
- Leo Burnett Chicago with Hungry Man Los Angeles & Neil Dacosta Photography Portland, The Lost Class for Change The Ref Inc.
- Berlin Cameron New York with Newkino Studio New York, The First Meta Sneaker for Under Armour
Media
Grand Prix: AMV BBDO London (with The Glue Society), with Google New York & Mediacom London, Hope Reef for Mars Petcare (Sheba) UK
Gold Winners:
- DDB New Zealand & Tribal Aotearoa with Starcom Auckland, Samsung Itest for Samsung Samsung
- VMLY&R London with Hill+Knowlton Strategies London, Ford Very Gay Raptor for Ford Of Europe
- FCB Delhi, Kinnect Mumbai & FCB Chicago with Kinnect Mumbai, Chatpat Sos Children’s Villages India
- Ogilvy South Africa Johannesburg with Vizeum South Africa, Bride Armour, for AB InBev (Carling Black Label)
- Virtue Worldwide New York, Backup Ukraine for Polycam X Unesco Preserve Regional And Cultural History
- Ogilvy Australia Melbourne with OMD Sydney, AAMI Rest Towns for AAMI Car Insurance
- DDB Sydney with PHD Sydney, The Ad Break Championship – GTI Hijack Volkswagen for Volkswagen Golf
- Ogilvy Lisbon with OMD Lisbon, Breaking Sirens, for Amnesty International
- Energy BBDO Chicago with OMD New York, Gun Survivor Reviews for Guns Down America






