There are 120 finalists in Cannes Lions Health & Wellness shortlist.

• AMVBBDO’s Viva La Vulva for Essity, with production company, Somesuch, and Australian director, Kim Gehrig, has scored 9 of them.

AMV BBDO & Libresse: It’s a vulva. Love it. Look after it. Get over it.

• McCann Bristol’s Christmas campaign for domestic abuse charity, Refuge, has scored 5.

• McCann Tel Aviv, Thisables, for Ikea has 3

• MJZ Los Angeles and Mekanism have won one finalist each for Medmen’s The New Normal

Spike Jonze makes cannabis normal for MedMen

• 72andSunny’s very brave, humour campaign for Trojan Condoms has two finalists, one for I Touched a Penis Today and the other for C.L.I.T.O.R.I.S.

https://youtu.be/PIYdZqmNkJI

https://youtu.be/D16jGX697fI

• Impact BBDO Dubai’s Zero Tolerance Ribbon for 28 Too Many has achieved 2 finalist spots.

• Grey New York’s Human Trafficking print campaign for Heal Trafficking has 2.

Australia’s finalists are:

• Cummins&Partners Melbourne’s Be a Man of More Words for The November Foundation, with Goodoil,  x 1

• DDB Sydney, The Matriarchs, with Exit Films & The Editors, for Carefree tampons x 1

https://youtu.be/KRzonF9O93E

New Zealand’s finalists are:

• FCB NZ, Undercover Crosswords, for Ministry of Social Development/Office for Seniors

• Colenso BBDO, SelfieSTIX for Pedigree, with Blockhead VFX, Collective Force, Department of Post, FINCH, Franklin Rd, Wavemaker & Flux

View the full shortlist here: Cannes Lions 2019-Health-Wellness-Shortlist (1)