BRAND EXPERIENCE & ACTIVATION:
- Apple’s FIFA 23 x Ted Lasso has won the Grand Prix in Brand Experience & Activation
Gold winners are:
- Edelman New York, See my Skin for Vaseline
- Gut Buenos Aires, World Cup Delivery for Pedidos Ya (x2)
- Cheil Worldwide Seoul, Knock Knock for Korean National Police Agency
- Publicis Italy & LePub, The Closer for Heineken
- BBDO Canada, Missing Matoaka for Muskrat Magazine
- adam&eveDDB UK, The Last Photo, for ITV x CALM
- Leo Burnett Mumbai, Airtel 175 Replayed for Airtel
- McCann New York, ADLaM – An Alphabet to preserve Culture for Microsoft
- Ogilvy Honduras, Heaven Fish for Regal Spring
- Energy BBDO Chicago, Certified Care for Raid
Australia’s winners:
- Silver: Leo Burnett Australia, Bundy Mixer, for Bundaberg Rum
- Bronze: TBWA\Sydney R Plates for MyCar
CREATIVE DATA:
- Gut Buenos Aires’ The Artois Probability for Stella Artois has won the Grand Prix in Creative Data
Gold winners are:
- Gale New York, Chipotle Doppelgänger for Chipotle
- McCann UK, Fabric of England for Show Racism The Red Card
CREATIVE COMMERCE:
- Wunderman Thompson’s The Subconscious Order for Hungerstation has won the Grand Prix in Creative Commerce
Gold winners are:
- Goody Silverstein & Partners, Lunchabuild This for Lunchable
- VMLY&R Commerce New York, Oreocodes for Oreo
- FCB Toronto, NXT LVL for Bank of Montreal
- Ketchum London, Iceland Food Club for Iceland Foods
Australia’s winner:
- VMLY&R, FitChix for Honest Eggs Co.
Cannes Lions winners 2023Cannes Lions winners 2023 Brand Experience & ActivationCannes Lions winners 2023 Creative Data Creative Commerce
