Sydney digital and PR agency, Compass Studio, is looking to give one year of pro bono digital and PR work worth $80,000 to a client. You just have to be a not-for-profit, NGO, charity or natural disaster-impacted brand.
Applications for its North Initiative Good Comp open on May 9.
Compass Studio co-founder, Natalie Dean-Weymark, explained, “From day one, we set out to fulfil 5% of all Compass billable hours through pro-bono projects, and five years later, we are proud to say that we’ve achieved this. But as a business, and as an industry, we must always strive to do better. For this reason, we’ve made a conscious decision to shake up our submissions process: to make it fairer, more transparent and more available to businesses who are doing good in the NFP and NGO space, than ever before.”
The winning business will be chosen by a completely independent, best-in-field panel of industry leaders:
- Emma Lewisham – Jemma Whiten, Global Marketing & Sustainability Lead
- Birchal – Matt Vitale, Co-Founder
- Seabin Project – Peter Ceglinski, CEO & Co Founder
- 1% For The Planet – Allyson Bartlett, Director of Brand & Marketing
- Small Giants – Jasmin Daly, Head of Marketing
- Bellroy – Andy Fallshaw, Co-Founder & CEO
The aim of Compass’s North Initiative is to amplify the impact that it can have, by focusing on a twelve-month campaign that will include scope for everything from events to long lead coverage to full brand identity restructures.
Dean-Weymark noted, “We see so many good businesses and ideas come into our inbox, some with the potential to really make an impact if given the opportunity. This is their opportunity; to tell their story to the masses and develop a strategy that takes them from consumer hearts to carts. We are in the position that we can help them do this, as well as give these organisations the support that they otherwise wouldn’t have the funds to receive. As marketers, this is how we contribute to changing the world,”
Applications for The Good Comp close 9am AEST June 7. Find everything you need to know to enter here.
Explore the agency here.
