Isaiah Mustafa became famous at the 2010 advertising awards when he was the Man Your Man Could Smell Like and put Wieden + Kennedy Portland’s creativity in the spotlight. Now he is asking agencies throughout the world to put themselves up for a spotlight at the AICP (Association of Independent Commercial Producers) Awards; in nine languages – English, French, Portuguese, German, Chinese, Italian, Japanese, Swedish and alien. Agencies throughout the world and (spoken in alien language) “to the space people who will one day take over our planet watching this, thousands of years in the future, entries to the AICP 2022 Awards are now closed…”
The call to enter was created by San Francisco agency, Erich & Kallman, produced by Arts & Sciences and directed by Adam Brodie. The entry deadline is March 28 (late deadline, April 4).
“Everyone in the world knows who Isaiah is,” said Eric Kallman, Erich & Kallman’s chief creative officer, stated. “And now he’s speaking to me in my language. And that’s what we think will make this film something people will relate to and want to share.”
The AICP Awards categories include The AICP Post Awards, The AICP Show: The Art and Technique of the Commercial and the AICP Next Awards. It is chaired this year by Yvette Cobarrubias, partner and managing director of Cosmo Street; Mal Ward, managing director of Arts & Sciences; and Scott Donaton, senior vice president and head of marketing for Hulu.
“We opened all categories in the AICP Show, AICP Next Awards and AICP Post Awards to work from all markets in response to the increased globalization of the industry,” stated AICP president and chief executive officer, Matt Miller. “We also wanted to accommodate requests from production companies and agencies all over the world who wanted to have their work considered for recognition, alongside the best work originating in the US. As our international footprint has expanded, this film captures that scope while also reflecting the unique role our awards play in honouring excellence in both craft and creativity in this global community.”
Find everything you need to know to enter here.







