Helen Pak, chief creative officer at Grey Group Canada, was part of the original global team behind the Dove Campaign for Real Beauty that rewrote the conversations about women and is now famous throughout the world.

She join the line-up of executive judges overseeing this year’s Ad Stars Awards in August.

Pak will join Suthisak Sucharittanonta, BBDO Bangkok chairman and chief creative officer, as the first executive judges to be announced forAd Stars 2017, which runs from August 24 to 26 August in Busan, South Korea.

Helen Pak

Before beginning her career in advertising, Pak was an award-winning architect, and her holistic approach to creativity has helped transform some of the most loved and trusted brands. She joined Grey Group in March 2017 from Havas Canada, where she was chief executive officer and chief creative officer.

“I’m excited to be attendingAd Stars for the first time this year. I have heard great things about Ad Stars and admire the organisation’s commitment to being a festival that is free to enter, and open to everyone – I’m looking forward to being part of the jury in August.”

Ad Stars is open for entries from agencies, creatives, production companies, students and advertising enthusiasts all over the world, for the 10th annual Ad Stars Awards. The deadline is May 15 2017.

More than 20,000 entries are anticipated in 2017 from over 70 countries, making AD STARS the biggest advertising awards show in Asia. It is also the only festival with a US$10,000 cash prize for Grand Prix of the Year winners.