Nobody gets excited about print ads any more. But when they’re good, they’re max impact superb.
Like a print ad that shows a kids’ brain with his parents fighting etched into it.
One image can say more than 1,500 frames (or in other words, a 60 second TVC).
The print ad above is one of three in a series, created pro bono by New York agency, gyro, for non-profit, Joe Torre Safe At Home Foundation.
The ads are running in publications like the Wall Street Journal. There’s also a TV spot in the campaign, which launched earlier in the year.
Credits:
Agency: gyro New York
Executive Creative Directors: Kash Sree & Vito Zarrillo
Creative Director: Marco Walls
Art Directors: Alex Sprouse & Marco Walls
Copywriter: Colin Quinn
