The thing about Super Bowl commercials is that the brand gets the spotlight. Often all to itself. Boutique communications agency, Hype’s clients have had a big Super Bowl year. They have worked on 14 spots in and around the Super Bowl. Being unsung heroes is very admirable, but applause is wonderful. So Hype would like to share this applause in alphabetical order (clients in bold):
Allegiant, Small Town Girl
Agency: R+R Partners
Production Company: Havoc Content
Director & Executive Producer: Santiago Salviche
Owner & Executive Producer: Leslie Harro
Director of Photography: Robert Witt
Producer: Kathleen Handwerk
Post Production: Havoc Content
Editor: Kevin Schowengerdt
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Client: Apartments.com, Extraterrentrials
Production Company: Furlined
Director: Speck & Gordon
Agency: RPA
Editorial: Cut+Run
Editor: Steve Gandolfi
Junior Editor: Moss Eletreby
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BMW, Imitation
Agency: Goodby Silverstein & Partners
Production Company: Hungry Man
Director: Bryan Buckley
Editorial Company: Cabin
Audio: Sonic Union
Mixer: Steve Rosen
Producer: Justine
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Budweiser, Old School Delivery
Agency: FCB
Production Company: Smuggler
Director: Henry-Alex Rubin
Editorial Company: Whitehouse
Audio: Sonic Union
Mixer: Steve Rosen
Producer: Pat Sullivan
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Brand: E*Trade, Picklebabies
Agency: 72andSunny
Production Company: Smuggler
Director: Randy Krallman
Editorial Company: Friendshop
Audio: Sonic Union
Mixer: Rob McGiver
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Google, Javier in Frame
Agency: Gut
Director: Adam Morse
Production Company: SMUGGLER
Audio Post: Heard City
Mixers: Phil Loeb
Managing Partner: Gloria Pitagorsky
Head Of Production: Jackie James
Executive Producer: Liana Rosenberg
Senior Producers: B Muñoz, Nick Duvarney
Assistant Producer: Dylan Stetson
Assistant Mixers: Oddy Litlabo, Zoltan Monori, Chenoa Tarin, Virginia Wright
Behind-the-scenes
Audio Post: Heard City
Mixers: Danny Irizarry
Managing Partner: Gloria Pitagorsky
Head Of Production: Jackie James
Executive Producer: Liana Rosenberg
Senior Producers: B Muñoz, Nick Duvarney
Assistant Producer: Dylan Stetson
Assistant Mixers: Oddy Litlabo, Zoltan Monori, Chenoa Tarin, Virginia Wright
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Brand: Hellmann’s, Mayo Cat
Agency: VML NY
Production Company: Furlined
Director: Speck & Gordon
Editorial Company: Mackcut
Audio: Sonic Union
Mixer: Mike Marinelli
Producer: Mary Kate Valentino
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Client: Homes.com, We’ve done your home work
Production Company: Hungry Man
Director: Wayne McClammy
Editorial: Cut+Run
Editing Team: Steve Gandolfi & Jon Grover
Jr. Editor: Moss Eletreby
Assistant Editors: Erica Henson & Kelsey Harmon
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Brand: Microsoft, Copilot: Your everyday AI companion
Production: Panay Films
Editorial: Cosmo Street Editorial
Colour: Apache
Colourist: Steve Rodriguez
Colour Assistants: Angie Batz & Kevin Sian
Apache Producer: Luis Amaya
Apache HOP: Stefanie Schaldenbrand
Apache EP: LaRue Anderson
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Brand: Mountain Dew, Baja Blast
Agency: Goodby Silverstein & Partners
Production Company: O Positive
Director: Jim Jenkins
Editorial Company: Cabin
Audio: Sonic Union
Mixer: Steve Rosen
Producer: Justine Cortale
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Oklahoma Department of Mental Health and Substance Abuse Services, Fake Happy
Agency: Insight Creative Group
Production Company: RYB
Director: Paul Scheer
Managing Director: Rob Baunoch III
Executive Producer: Jenn Mickelson
Producer: Jeremy Nachbar
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Client: Popeyes, The Wait is Over
Agency: McKinney / CYLNDR
Production Company: Prettybird
Director: Calmatic
Editorial: Cut+Run
Editor: Pete Koob
Asssitant Editors: Christopher Kasper, Chance St. George
Post Producer: Kristen Jenkins
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Silk, Planty Good
Agency: Havas
Production Company: Prettybird
Director: Calmatic
Editorial Company: Arcade
Audio: Sonic Union
Mixer: Mike Marinelli
Producer: Justine Cortale
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Client: T-Mobile, Auditions
Production: Panay Films
Editorial: Cosmo Street Editorial
Colour: Apache
Colourist: Steve Rodriguez
Colour Assistants: Angie Batz & Kevin Sian
Producer: Christina Caldwell
Head of Production: Stefanie Schaldenbrand
Executive Producer: LaRue Anderson
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Brand: Verizon, Totalmente
Agency: Ogilvy
Audio: Sonic Union
Mixer: Fernando Ascanti
Producer: Pat Sullivan
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Brand: Verizon (commercial not yet released)
Agency: Ogilvy
Editorial Company: Cabin
Audio: Sonic Union
Mixer: Owen Shearer
Producer: Nathanael Taylor
Executive Producer: Mary Kate Valentino
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Client: Veozah, Fewer Hot Flashes, More Not Flashes
Agency: Saatchi & Saatchi Wellness
Production Company: Joinery
Director: The Queen
Editorial: Cut+Run
Editor: Gary Knight
Assistant Editor: Evan Bahnsen
Post Producer: Eytan Gutman
Finish: Jogger Studios
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Brand: Volkswagen, An American Love Story
Agency: Johannes Leonardo
Audio: Sonic Union
Mixer: Rob DiFondi
Producer: Pat Sullivan