So many real estate ads are hilarious. Unintentionally hilarious. But every now and then there is a real estate campaign that breaks the mould of awful. Here’s one by London agency, isobel for Savills. A Savills Love Story’s humour is graceful, appealing…and intended, a perfectly poised reimagining of one of the world’s most romantic movie moments.

The campaign is running nationally in the UK and includes the TVC and BVOD spot directed by Oskar Bard, plus digital, social, OOH and print.

Alison Parkhouse, head of consumer marketing, Savills, stated, “We are really proud of this new campaign. Hopefully, it will bring a smile to people’s faces and affection to Savills. Unashamedly confident and upbeat and more than worthy of the market leader.”

Credits

Agency: isobel 
Executive Creative Director: Rob Fletcher
Executive Planning Director: Steve Hastings
Producer: Amy Hansen
Business Director: Lisa Roscoe
Account Manager: Julia Stolarczyk

Production: Hobby Film
Director: Oskar Bard 
Producer: Frida Alexandersson

Production: Kraken Films Ltd 
Executive Producer: Jo Rae Daly
Line Producer: David Wieder
DOP: Krysztof Trojinar
Art Director: Sean Hogan
Location Management: Locality Online

Hair & Make-up: Susana Mota
Costume Stylist: Georgie Buxton 

CGI, VFX & Online: Helmet Norway
Editor: Gatis Belogrudovs
Colour Grading  Lasse Marcussen
Audio: Dominic Dew @ Jungle Studios  

Stills Photographer: Andy Glass @ Wyatt Clark & Jones