Leagas Delaney London has hired award-winning creative director Kit Dayaram. Dayaram is one of London’s most recognisable creative leaders, having worked in senior roles at BBC Creative, Wieden + Kennedy, Mother and Lucky Generals – joining at its inception to work alongside founder, Danny Brook-Taylor. 

Dayaram has won a host of awards in his career for a wide range of clients, including British Airways, Beck’s and TFL. He won a Cannes Gold for TFL for Awareness Test. Other notable work includes the development of the Believe in Better platform for Sky and The White Russian campaign for Kahlua, working with Academy Award winner, Jeff Bridges.

Kit Dayaram stated, “It’s a very exciting opportunity to join an agency with such a rich creative history. It’s also a privilege to be able to learn from, and work alongside, a formidable founder in Tim Delaney. I’m looking forward to helping create standout work that makes the most of the strong strategic thinking the agency is renowned for.”

Gareth Davies, chief executive officer, Leagas Delaney, added, “After a record-breaking year for Leagas Delaney, we’ve looked to grow and strengthen our team across all departments – but only with the most exceptional talent. As soon as we met Kit, it was clear to all of us that his outstanding creative pedigree made him an obvious fit for our ambitions.”