The two Australian Leo Burnett agencies have put in a mighty effort at The One Show 2017, bringing home 1 Best in Show, 3 Gold, 8 Silver and 5 Bronze medals between them.
And that makes Leo Burnett Australia the most awarded Australian network at the 44th annual The One Show Awards, with Leo Burnett Melbourne and Sydney both among the World’s Top 20. Leo Burnett Melbourne client, Headspace, was also ranked #9 top client in the world.
Jason Williams, chief creative officer, Leo Burnett Australia, commented, “I am exceptionally proud of our national team’s achievements in using creativity and innovation to drive business impact and transform human behaviour for the better. It’s fantastic to be recognised on the world stage in this way, and I thank The One Show for upholding the standard of excellence for the industry.”
These are Leo Burnett Australia’s wins:
BEST IN SHOW: UX/UI, Reword for Headspace
GOLD:
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- UX / UI | Utility: Reword for Headspace
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- Mobile | Use of Technology: brainBAND for Samsung Australia
- Mobile | Physical Product & Mobile Integration: brainBAND for Samsung Australia
SILVER:
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- Mobile | Augmented Reality: Pocket Patrol for Samsung Australia
- Mobile | Utility: brainBAND for Samsung Australia
- Cross-Platform | Augmented Reality: Pocket Patrol for Samsung Australia
Leo Burnett & Samsung: See beaches’ hazards the way lifesavers see them
- Design | Digital Design: Reword for Headspace
- Intellectual Property | Digital Product: Reword for Headspace
- Interactive | Online: Reword for Headspace
- Social Media | Innovation in Social Media: Reword for Headspace
- Social Media | User-Generated Content: Reword for Headspace
BRONZE:
- Direct Marketing | Websites, Mobile, & Banners: Reword for Headspace
- Direct Marketing | Use of Digital Technology – Single or Campaign: brainBAND for Samsung Australia
- Moving Image Craft | Use of Licensed / Adapted Music – Single: The Anthem Cross-Platform for Samsung.
- Integrated Online: Reword for Headspace
- UX/UI | Utility: Pocket Patrol for Samsung Australia
