LIA has announced winners and finalists in Health & Wellness, Pharma & Medical, Health & Wellness – Craft and Pharma & Medical – Craft. There was no pre-judging. The jurors from around the world evaluated every submission within their respective categories comprehensively for a fair and rigorous selection of winners.
Barbara Levy, President of LIA, stated, “This year, as we celebrate creative excellence, we are seeing so many pieces of work that are Gold worthy. Work that doesn’t only look good but does good, either socially, culturally or economically. So congratulations to all the winners.”
HEALTH & WELLNESS
The Health & Wellness jury awarded 32 Statues – 2 Grand LIAs, 8 Gold, 11 Silver, and 11 Bronze Statues; as well as 7 Finalists.
The Grand LIA was awarded to Ogilvy, New York for Michael CeraVe for CeraVe Skincare. Ogilvy New York also won the Grand LIA in Creativity in PR with Michael CeraVe.
The Health & Wellness Public Service/Charity/NGO Grand LIA was awarded to Indiana Production Milan for Assume That I Can for Coordown. Indian Production also won the Public Service/Charity/NGO Grand Lia in Use of Social Media & Influencers with Assume That I Can.
Jury president, Susan Perlbachs, CCO of EVERSANA INTOUCH New York discussed the jury process:
Susan Perlbachs, Chief Creative Officer of EVERSANA INTOUCH New York.
View the HEALTH & WELLNESS winners & finalists
PHARMA & MEDICAL
The Pharma & Medical jury awarded 17 Statues: 1 Grand LIA, 4 Gold, 4 Silver, and 8 Bronze Statues; as well as 8 Finalists.
The Grand LIA was awarded to Ogilvy Taipei for The Life Bureau for HPV Cancer Prevention.
Jury president, Tom Richards, co-global chief creative officer, 21GRAMS, discussed the judging decisions:
View PHARMA & MEDICAL winners & finalists
HEALTH & WELLNESS – CRAFT
The Health & Wellness – Craft jury awarded37 Statues – 1 Grand LIA, 12 Gold, 12 Silver, and 12 Bronze Statues, plus 12 Finalists.
The Grand LIA was awarded to Klick Health Toronto Toronto for “47” for Café Joyeux
PHARMA & MEDICAL – CRAFT
The jury awarded 12 Statues – 1 Grand LIA, 7 Gold, 2 Silver, and 2 Bronze Statues; plus 4 Finalists
The Grand LIA was awarded to TBWA\Health Collective for Ashe Versus for Moderna.
Jury president, Jonathan Isaacs, Global CCO of TBWA\Health Collective discussed the jury process:
View Health & Wellbeing – Craft and Pharma & Medical – Craft winners & finalists.
