The 3 day event will feature the winning creative work from NYF International Advertising Awards 2015 competition, workshops, exhibits & keynote speakers.

New York Festivals received entries from 89 countries and 2,712 companies this year. The Asia Pacific region was well-represented.

So NYF is giving back. The city of Yeoju, South Korea will host a creative showcase featuring New York Festivals International Advertising Awards trophy-winning work on July 1 – 3 at New York Festivals Asia. The three-day New York Festivals event will feature a creative showcase of the 2015 competition, workshops, exhibits, keynote speakers, and a special recognition ceremony honoring NYF’s 2015 award winners from Korea and Asia.

Over 13,000 people are expected to attend the event that acknowledges and supports the growth of creativity below the equator. Advertising and creative professionals are expected to flock in from Greater China, Thailand, Philippines, Indonesia, India and Russia.

New York Festivals president, Michael O’Rourke, participated in a formal signing ceremony in Seoul on March 23 commemorating the upcoming event in Yeoju. “I want to say how honoured and excited we are to have this opportunity to work in and alongside the city of Yeoju to create New York Festivals Asia. We’re here today to make this announcement and begin what we all feel will be an exciting and prosperous relationship, creating an opportunity to bring together people from all over the world to celebrate creativity…in a wonderful city that fosters the arts and offers an unforgettable visitors experience.”

New York Festivals in Yeoju 2015 will include two sessions. The New York Festivals session will celebrate global creative excellence in advertising and marketing communications and the Korea-Brand session will include K-Brand seminars, K-Pop performances and Hanbok Fashion Show. The Yeoju-Sejong Creative Awards will also recognise 16 Asians for their creative contribution to society in various fields.

New York Festivals will host its traditional 2015 New York Show creative panel discussions showcase, and networking events on Thursday May 21.