The first winners of NYF’s new Bowery Awards for independents have been announced. Four Grand Awards went to Vic Lee, Soda Producciones, Pepi Ginsberg and Creatives for Kitchens  
The Executive Jury also awarded 16 Gold, 5 Silver, and 22 Bronze.

“All of us at the Bowery Awards are thrilled to honour these creative freelancers and provide a curated showcase to shine the spotlight on their exceptional work. The innovation, creativity, and calibre of the entries exceeded our expectations and impressed the Grand and Executive Juries,” stated Scott Rose, executive director of The Bowery Awards.

Intrepid Fox South Africa’s Let’s Go Together for SportsHosts earned the inaugural Carol H. Williams Together For Better Award, chosen by Advertising Hall of Fame recipient and executive jury member Carol H. Williams. The winning entry illustrates that families have been split down ideological and political lines and that there is a way to a common ground. It was selected from work submitted into the Together For Better category that showcases work promoting unity and diversity.

“It’s a really excellent message to express the division in America today. Even in division one can find the love,” Williams stated.

The Grand Award winners are:

DESIGN: Vic Lee United Kingdom: Vic Lee’s Corona Diary 2020

Vic Lee’s Corona Diary 2020 earned the Grand Award for the illustrated daily journal he created when he initially heard about the COVID-19 virus in January 2020. The illustrator detailed his experiences in a 5 to 6-month period and published a 100-page journal of illustrated stories that sold out of the 2,500 books published in just 7 weeks. Vic’s diary gained a reputation as a keepsake, a genuine and original piece of artistic work that captured a moment in our lifetime.

FILM:  Pepi Ginsberg USA: Bad Candy, IssaRoy Pictures

Director, Pepi Ginsberg’s, film, Bad Candy, tells the tale of a seasoned grifter, portrayed by Orange is the New Black actress, Constance Schulman, as she maneuvres her way through a series of near hits and misses in life, always staying true to her code.

QUARANTINE CONTENT: Soda Producciones Venezuela: Behind the Mask for UN Woman (tie)

#BehindTheMask shows the terrible reality faced by millions of women in the world facing abuse. More than 243 million women have been victims of sexual and or physical abuse by their romantic partner in the last 12 months in the world.

QUARANTINE CONTENT: Creatives for Kitchens USA: Creatives for Kitchens (tie)

Christine Clayton’s, charitable initiative, Creatives for Kitchens, was formed in May 2020. Creatives for Kitchens connects over 400 volunteer creative professionals with restaurants affected by the COVID-19 lockdown. The award-winning project matches creatives to restaurants who have signed up for help to provide pro-bono creative for light touch updates for items such as menus, copy, signage, and websites.

View all the 2020 Bowery Awards Winners here.

All proceeds from the 2020 Bowery Awards were donated to Feed the Frontlines NYC.