Rothco has won Agency of the Year and Three Grands Prix At Eurobest 2018.
The agency took home its eighth Grand Prix this year for AI-led campaign, JFK Unsilenced, for The Times / News UK & Ireland. JFK Unsilenced won 3 Grands Prix, two Golds and 3 Silvers at Eurobest. It has now won a total of 55 international awards as well as the 8 Grands Prix.
The campaign film was launched last spring and generated a 51 million Twitter reach and one billion media impressions globally. Many of the Times’ competitors also covered the campaign, including The Guardian, Daily Mail, The Sun, The Daily Mirror, The Washington Post, The Independent, The Evening Standard and many more.
Rothco & The Times: JFK delivers the greatest speech never made
Meanwhile, Serviceplan Group has won 1 Grand Prix, 2 Gold, 2 Silver and 5 Bronze at Eurobest.
Serviceplan Germany and Korea led the group’s accolades with the Grand Prix in Innovation for Dot Making the World Accessible, Dot by Dot,created with the Dot Incorporation in South Korea. Dot Mini also won 2 Gold (1 in Healthcare and 1 in Innovation), 1 Silver (in Design) and 1 Bronze (in Innovation & Solution), rounding off a year of applause that includes
Cannes Lions, LIA Awards and CLIO Awards.
Julie Kang, chief executive officer, Serviceplan Korea, commented, “This is stunning news at this point. Dot recently shows a remarkable business outcome including million dollars of Dot Watch export contracts to the global market. Now with Dot Mini, Dot’s vision to be the most innovative Assistive Technology Device company for the visually impaired is getting one step closer. Serviceplan Korea will play the strategic and instrumental role as a Brand Incubating Agency for Dot’s business accelerations in upcoming years. Indeed growing together is the most powerful way to be successful.”
Serviceplan France won a Silver in Healthcare and a Bronze in Digital for the Andros’ Autism Can Work initiative. Serviceplan France, Mediaplus France and Serviceplan Austria won a Bronze in Print & Outdoor Craft for The Pink Triangle Issue Poster campaign for Vangardist Magazine. Serviceplan won a Bronze in Entertainment for Adoptify – Tierschutzverein München e.V., and a Bronze in Print & Publishing for BMW’s Bulletproof Brochure.
View the full winners list here.
View the winning case films here.
