Well, well. Tony Hale’s Verizon teaser turned out to be a portent, rather than a rumour. Beyoncé does star in the brand’s Super Bowl Super Bowl commercial, Can’t B Broken. In the 60-second spot, she takes on a challenge to break both the internet and Verizon’s 5G feature.
She makes a number of glorious attempts – including opening a lemonade stand that recalls the teaser and becoming Barbey. They all fail, but the commercial does give her the opportunity to start a new Beyoncé rumour – her next music release.
The commercial ran during the third quarter of the Super Bowl and minutes, Beyoncé posted a teaser labelled “act ii” on Instagram, adding the project’s release date: March 29.
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Where the Beyoncé rumour began:
.@mrtonyhale Gotta squeeze faster than that if you want to be ready in time. 2.11.24 pic.twitter.com/7ApV0GQ7zF
— Verizon (@Verizon) February 7, 2024
