Above+Beyond and Subway have taken an ambitious punt that people won’t turn off during the first twelve seconds of their new ad. It has a go at the food porn genre, but it’s deliberately bland. …
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Above+Beyond
Above+Beyond: Telco, OnePlus, invites fans to improve its ad
April 17, 2018
Telcos are avid advertisers. That makes it difficult for any one of them to get its voice heard. But what if you produced an ad that invited your audience to improve it? That would get people’s …