TBWA\Chiat\Day LA: DirecTV parks its search tool where Hollywood’s greats are hanging out
October 29, 2025
With The Emmys making its big winners the big watched after September 15, TBWA\Chiat\Day LA’s billboards were determined to make DirecTV the most streamed. DIRECTV hijacked Hollywood billboards in an OOH takeover that placed DirecTV’s search …
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