Who's doing what in the world of commercial creativity.
The Works, part of Capgemini, has been appointed by LG Electronics Australia for brand communications across its entire portfolio including home appliances and home entertainment. The agency is currently developing brand …
Super advertising rarely excites with its creativity. This super advertising does. It’s full of triggers that elicit human emotions and these are threaded together by a story about collective good. …
There have been many ads showing everyday dogs thriving on this or that brand of dog food. But a brand that has been keeping working dogs in peak condition? That’s …
“I want to reach out to someone I think is struggling but what do I say?” This is one of the main obstacles between people in trouble and the help …
Digital service consultancy, RXP, and The Works have launched a content and production agency called Daresay led by a team of strategists, producers and editors. Daresay will offer strategic planning, creative …
The Works, which was acquired by digital services consultancy, RXP, in August last year, will open a Melbourne office in the first half of this year following a number of …
The Wentworth Rat is a chatbot, a virtual inmate locked up behind Wentworth, the fictional Australian jail, whose stories are gripping viewers in 141 countries. The Wentworth Rat’s job was …