The One Show 2020 winners will be revealed in the online The One Show For All on June 17-18.
A custom-built The One Show 2020 Winners’ Showcase will go live on The One Club website at 12:00 pm EDT on June 17, showing all recipients of this year’s Gold, Silver and Bronze Pencils. Winners will be shown on the platform by discipline, allowing visitors to view work case studies and credits, and also search for winners by individuals, agency, brand, discipline and region.
More than 100 of the winning entries in The One Show Winners’ Showcase will be accompanied with brief jury shout-out videos, where a cross-section of judges for this year’s show congratulate the team behind the work and explain why they thought it was worthy of a Pencil.
Also new this year will be The One Show Digital Pencils, available to every member of a creative team identified in credits for winning work. The personalised Digital Pencils, developed by R/GA New York, will be downloadable in three sizes for immediate sharing on social media. Physical Pencils will also be sent to winners as usual in the coming weeks.
On June 18 at 12:00 pm EDT, The One Show’s special awards for 2020 will be announced in a pre-recorded streaming video featuring special guest presenters on The One Club social channels and website; details to be announced shortly.
Special awards include The One Show 2020 Best of Show, all Best of Discipline winners, Green Pencil, Penta Pencil, Sustainable Development Pencil and Cultural Driver Pencil. They also include naming of Agency of the Year, Independent Agency of the Year, In-House Agency of the Year, Network of the Year, Creative Holding Company of the Year, Production Company of the Year and Client of the Year.
“We’re highly sensitive to the state of the world, there’s no question the combined impact of the pandemic, economic slowdown and racial injustice makes this a difficult time,” stated Kevin Swanepoel, chief executive officer, The One Club. “As a non-profit organisation, it’s our mission to support the global creative community, and we believe elevating and recognizing the best work in the world is a way to inspire creatives and bring some good news to the industry right now.
“It’s clearly not a time for celebration as usual, but recognising amazing work is a shared positive experience. As the industry’s largest global program for celebrating creativity this year, The One Show 2020 can serve as the platform and driver for bringing the industry together.”
The One Show Archives and will serve as an authoritative global resource this year for the creative community to gauge trends and see the best work in the world.
In-person judging, Creative Week and The One Show, ADC Annual Awards and Young Ones Student Awards ceremonies in New York will resume in 2021.






