Sebastian Vizor has spent the last two years as creative director at B-Reel London. He is now part of The Royals’ investment in its creativity to manage a surge in its business. In the last 12 months, the agency has added 18 new clients, including Athena Home Loans, Northern Territory Government, Spotify, Australian Super and Bakers Delight. At the same time, The Royals experienced a 37% increase in headcount and grew its CX offering into a department of 18 people.

Vizor arrives at The Royals with more than a decade of experience at 72&Sunny, Sid Lee, R/GA, and Clemenger BBDO in London, Sydney and Amsterdam, helping create integrated solutions and brand platforms for the likes of GE, Netflix and Google. He has won awards at all the major international shows but according to The Royals, his best attribute is his passion. A big believer in the power of mentorship, he has taken an active role in mentoring AWARD School students and lecturing at Miami Ad School. He is relocating back to Australia from London, and will be based in Sydney, while working across both the Melbourne and Sydney offices of The Royals.

The Royals creative partner, Nick Cummins, commented, “I’m really excited that after eight years of building our agency we now are attracting talent of this calibre. Sebastian comes to us with experience from some of the best agencies around the world and I am excited to see what great things we will be able to achieve together in this next chapter for The Royals.”

Vizor added: “I couldn’t pass up the opportunity to work at The Royals. With its fresh perspective, a great set of clients and super-ambitious leadership team, they are definitely hitting their stride. It’s an immense privilege to be part of the team and I’m thrilled to get stuck in.”