Kyiv agency, Banda, has just made probably the most important commercial it has, or will ever, make. The 60-second spot is asking for international support.
Over a montage of stills and live-action footage from Kyiv, a voiceover says, “Ukraine is now. And now is special. It’s a turning point, There can’t be another now. You can hear it. You can see it. You can feel it. Now. Now, and now. Another win. Another doing. Another little step further. Now is not about words. It’s about actions. About people who are ready to take actions. Ukraine now is all of us.”

The agency is asking supporters to post the video and #standwithukraine.




