This is another running shoe commercial showing someone running – but it’s directed so wonderfully uniquely. The director is Untold Studios’ Stefan Hunt. He worked directly with the brand, On, to create the film.

It takes inspiration from Hollywood blockbuster movies in that it is packed with suspense and drama and delivered with a comedic edge.

Stefan Hunt explained, “This project was equal parts hard and fun. Hard because I so badly wanted to feature every cliche Hollywood blockbuster moment only to be reminded this was not two hours long. Fun because the world of running is full of weird and wonderful individuals and the brief was to celebrate them all. The result – I kept it simple. One runner. One movie genre. And a sprinkle of weird.”

Speed Runner is the first film in a series running in social for On.

Credits 

Client: On 
Head of Marketing: Alex Griffin
Producer: Alexia Vitasse
Art Director: Dennis Ginsig
Creative Lead: Jonatan O. Akay
Producer: Paulien Voorkamp
Campaign Lead: Pete Jaray 

Production: Untold Studios 
Director: Stefan Hunt 
Executive Producer: Gem Souleyman 
Producer: Aaron Aziz 
DoP: Campbell Brown 
1st AD: Jonathan Sidwell 

Service Company: B2Y
Editor: Peter Fullarton
Colourist: Lewis Crossfield 

Music & Sound Design: Killer Crab Men
Sound Mixer: Lee Willis