Germany has shown its creative prowess in the ADCE Creative Rankings with five of the top 10 agency spots as well as the #1 country status.
The rankings are based on points earned for wins in the 2024 ADCE Awards, announced at last week’s ADCE ’24 European Creativity Festival in Barcelona.
Serviceplan Germany Munich led the way, ranked as both 2024 ADCE Agency of the Year and Independent Agency of the Year for the second straight year. Overall, the agency won one Green, five Golds, five Silvers, four Bronze, and five Shortlisted entries in this year’s awards.
Highlights of the ADCE 2024 Creative Rankings are below. Click on the links to view the full rankings for each category. Rankings of agencies, brands and more within specific countries can be viewed by using dropdown menus.
ADCE 2024 top 10-ranked agencies
- Serviceplan Germany Munich
- Scholz & Friends Berlin
- HeimatTBWA\ Germany Berlin
- Jung von Matt Hamburg
- Little Spain Madrid
- Wien Nord Serviceplan Vienna
- Mother London
- Small Agency New York
- Mediaplus Group Munich
- Saatchi & Saatchi Ukraine, Kiyv
ADCE 2024 top-ranked independent agencies
- Serviceplan Germany Munich
- Jung von Matt Hamburg
- Little Spain Madrid
- Wien Nord Serviceplan Vienna
- Mother London
The ADCE 2024 top-ranked companies in the following categories are as follows (click category link to view the full list).
- Brand-Side agency: VICIO Barcelona
- Brand: Anzen Health
- Design firm: Kollektiv Scrollan Berlin
- Non-profit client: NHS Blood & Transplant
- Production company: JOJX Los Angeles
- Music & Sound company: Sonicebrand London
- Agency network: VML
- Agency holding company: WPP
- Highest ranked work: Waiting to Live by VML UK for NHS Blood & Transplant
- Germany
- Spain
- United Kingdom
- Austria
- Italy
The rankings are calculated based on cumulative points for ADCE 2024 Awards wins as follows: Gold 30 points, Silver 14, Bronze 6, Shortlist 2, Special Awards 60, and Grand Prix 90.
The complete showcase of all 2024 ADCE Awards winners can be viewed here.
All ADCE 2024 winners will be incorporated into The One Club’s Global Creative Rankings, making it the industry’s foremost global benchmark ranking of agencies, brands, work, and creative professionals.
The final 2024 Global Creative Rankings, to be announced in early January, will combine points from The One Show, ADC Annual Awards, ADCE Awards, ONE Asia Creative Awards, The One Club US chapter awards, and Type Directors Club TDC competitions.
