Air New Zealand produces wonderful stories. When the air safety video craze was on, it produced the most wonderful air safety videos. Since 2015, it has been producing the most wonderful Christmas ads…
…this year’s included.
This year in A Magical Delivery, Air New Zealand steps in because Santa can’t get into Aotearoa.
The 2021 Chrissy commercial was created by Bastion Shine, produced by Reel Factory and directed by Josh Frizzell.
“Luckily the advert is, of course, a work of fiction (like Frodo) because Deputy Prime Minister Grant Robertson has already reassured everyone that Santa has secured a place in MIQ,” Air New Zealand has noted reassuringly.
Included in the campaign is the chance for Kiwis to win daily prizes for the 12 days of Christmas, including Airpoints Dollars and two return tickets to New York.
Bastion Shine chief executive officer, Simon Curran, stated, “There’s no doubt that the whole country has been looking forward to Christmas more than ever this year, so we’re glad to work with our amazing partners Air New Zealand to add a little extra cheer to this festive season. And thankful that we can look forward to 2022 with some optimism, both for Air New Zealand and for the entire country.”
Josh Frizzell commeted, “What a great gig to get at the end of a very trying few months in lockdown, love the Air New Zealand crew and the team at Bastion Shine, full support from Reel Factory and a great cast and crew. The dream job to take us all into to Christmas. Thanks Santa.”
Credits
Client: Air New Zealand
General Manager Brand and Marketing: Jeremy O’Brien
Brand and Marketing Manager: Mariam Tawfik
Brand Manager: Tara Ryan
Content Delivery Manager: Summer Skelton
Agency: Bastion Shine
Chief Creative Officer: Rich Maddocks
Art Director: Clementina de Ruiter
Copywriter: Rachel Jamieson
Group Business Director: Chris Hotchin
Business Director: Danny Murphy
Chief Strategy Officer: Andy McLeish
Group Strategy Director: Ryan Jordan
Production Company: Reel Factory
Director: Josh Frizzell
DOP: Darryl Ward
Producer: Phil Liefting
First AD: Ian Craig
Production Manager: Simon Woodard
Production Designer: Guy Treadgold
Gaffer & Grip: Craig Muirhead
Wardrobe: Michelle Marchant
Offline Editor: Julian Currin
Colourist: Marc McCarthy
Sound: Liquid Studios
VFX: Cirkus Animation
Here are two from Air New Zealand’s Christmas ads past as well:
…and the most recent Air New Zealand safety video, because you can never have too much of a great thing when it comes to advertising.
